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Home / Analytics
Analytics
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- Analytics
X (Twitter) Analytics in 2024
Twitter (X) analytics gives you insights into your Twitter profile, engagement, and growth. Learn how to utilize analytics for Twitter to improve your brand's social media strategy.Read more -
- Analytics
- TikTok
TikTok Analytics with Metricool
Measure and analyze your TikTok analytics with Metricool: views, interactions, your best videos... everything you need to succeed with your content strategy.Read more -
- Analytics
- Online advertising
What’s Smart Bidding in Google Ads?
What is Smart Bidding? We analyze this feature in depth to optimize your Google Ads campaigns by defining what it is, what types of campaigns you can do and whether or not it is worth creating them.Read more -
- Analytics
Instagram Reels Analytics
You can find Reels metrics in the Insights section of each post on Instagram. Also, if you want to get an overview of the performance of your Reels, you can use Metricool.Read more -
- Analytics
- Social Media
X (Twitter) Benchmarking & Competitor Analysis
Twitter (X) benchmarking is key to a good social media strategy. Learn how to perform a competitor analysis and set benchmarks to improve your brand's engagement.Read more -
- Analytics
- YouTube
How to Conduct a YouTube Competitor Analysis in 4 Ways
Conducting a competitor analysis on YouTube is crucial for understanding your market and who you are up against. Learn how to find and analyze your YouTube competitors here.Read more -
- Analytics
- Metricool
Social Media Competitor Analysis
A social media competitor analysis is key to a good digital marketing strategy. Learn how to compare and analyze your brand's competitors and ways to apply that to your own strategy.Read more -
- Analytics
- TikTok
How to Use TikTok Analytics to Measure Your Strategy
One of the last steps of a strategy, but never the least important, is to analyze the performance of your content. TikTok is no different, but, what metrics should we use and how can we find these?Read more -
- Analytics
What is Instagram Engagement?
How to calculate the Engagement on Instagram? Find out what data you need and what formula is appropriate for you.Read more -
- Analytics
Custom Instagram Analytics Reports with Metricool
Bypass manual data collection for your social media reports. With Metricool, you can create personalized Instagram analytics report in just a few clicks.Read more -
- Analytics
- YouTube
How to Analyze YouTube Videos with YouTube Analytics
Learn how to analyze YouTube using YouTube analytics, from YouTube Studio and Metricool.Read more -
- Analytics
- Social Media
How to Create Customized Social Media Marketing Reports
Want to learn how to create and customize an automated social media marketing report? With Metricool you can create comprehensive reports in less than 5 minutes.Read more -
- Analytics
- Social Media
What Should My Engagement Rate on Social Media Look Like?
Engagement is one of those magic words that marketers repeat over and over... and do you know what exactly is engagement and how does it work?Read more -
- Analytics
Metricool’s Instagram Analytics Tool
Discover everything Metricool can do for you as an analytics tool for Instagram. Relevant metrics about your account and content that you can download in professional reports.Read more -
- Analytics
- Social Media
What is the Difference Between Reach and Impressions?
Learn how to differentiate reach vs. impressions, how to calculate these metrics, and how to find these inside Metricool's analytics.Read more