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FREE LinkedIn Workbook

Master LinkedIn for Your Brand with Data, Not Guesswork

Ready to stop posting and hoping?

This free workbook helps you build a LinkedIn strategy that attracts clients, builds authority, and grows your brand. All powered by insights from over 577,000 posts analyzed in Metricool’s LinkedIn Study 2025.

Download the LinkedIn Workbook for Brands

Metricool Software, S.L. is the Data Controller of your data for the purpose of managing your subscription to the Metricool Newsletter and sending you communications with news, information about new features and/or promotions and access to download the indicated resource(s).You have the rights of access, rectification, erasure, limitation, objection and portability, which you can exercise by sending an email to [email protected]. More information in the Privacy Policy.

We dove deep into 47,000 LinkedIn pages

And we figured out what really drives reach, engagement, and clicks.

The result? A practical, step-by-step guide that helps you define your goals, build a content plan that works, and finally understand what’s behind those numbers in your analytics.

This isn’t another fluffy marketing resource. Every exercise and tip comes straight from real data and real brands succeeding on LinkedIn right now.

Here’s what’s inside:

  • 01

    Define your goals and KPIs

    that actually mean something for your brand.

  • 02

    Find your voice and audience

    and learn how to speak their language.

  • 03

    Create content pillars

    that keep your posts consistent and engaging.

  • 04

    Use Metricool analytics to track

    what’s working (and what’s not).

  • 05

    Get data-backed insights

    on the best formats, times, and strategies to post.

Build Your Brand on LinkedIn

With Clarity, Confidence, and a Touch of Metricool Magic

Whether you’re scaling a SaaS startup or growing a B2B brand, this workbook helps you turn insights into real results (and maybe even enjoy LinkedIn along the way). At Metricool, we believe great marketing starts with great data—and a healthy dose of curiosity. Join over two million professionals who already trust Metricool to help them grow.

Download the LinkedIn Workbook for Brands

Metricool Software, S.L. is the Data Controller of your data for the purpose of managing your subscription to the Metricool Newsletter and sending you communications with news, information about new features and/or promotions and access to download the indicated resource(s).You have the rights of access, rectification, erasure, limitation, objection and portability, which you can exercise by sending an email to [email protected]. More information in the Privacy Policy.