Ace your social strategy
Every post, every highlight, every sponsor shout-out lands neatly inside one all-court hub.
With Metricool you can plan, post and prove results while the crowd is still cheering.

Trusted by 2 Million+ Brands & Creators
Stop chasing the scoreboard
Even when the match won’t wait for copy edits, Metricool keeps you a step ahead.
Choose the game plan that fits your roster:
FREE
0€
for life
Rookie creators and local clubs testing the waters
- 1 brand profile
- Full analytics
- 3 months of historical data
- Intelligent planner
- Content creation AI assistant
STARTER
From 14€/month
with annual payment
Regional teams, small agencies, venue operators
- Unlimited publications
- Auto-generated reports
- Track up to 100 rival accounts
- LinkedIn and Twitter/X connection
- And much more
- Recommended
ADVANCED
From 39€/month
with annual payment
Leagues, multi-team clubs, sports media houses
- Role-based access
- Approval system
- Advanced reporting with Looker Studio
- Zapier and Make integrations
- MCP AI connection
CUSTOM
Tailor-made!
+50 brands
Major rights-holders, agencies with 50+ brands
- Do you have more than 50 brands?
- Do you need to white-label?
- We’ll customize it for you
FREE
$0
for life
Rookie creators and local clubs testing the waters
- 1 brand profile
- Full analytics
- 3 months of historical data
- Intelligent planner
- Content creation AI assistant
STARTER
From $18/month
with annual payment
Regional teams, small agencies, venue operators
- Unlimited publications
- Auto-generated reports
- Track up to 100 rival accounts
- LinkedIn and Twitter/X connection
- And much more
- Recommended
ADVANCED
From $45/month
with annual payment
Leagues, multi-team clubs, sports media houses
- Role-based access
- Approval system
- Advanced reporting with Looker Studio
- Zapier and Make integrations
- MCP AI connection
CUSTOM
Tailor-made!
+50 brands
Major rights-holders, agencies with 50+ brands
- Do you have more than 50 brands?
- Do you need to white-label?
- We’ll customize it for you.
Official. Authorized. In Safe Hands.
Metricool is an official partner for every major social platform.
Your data stays secure and your accounts stay compliant.
Game-Day-Ready Planning
You don’t just slot posts into a calendar, you set your playbook.
Use Metricool’s smart calendar to post when your fans are most active. Create your next big promo, drag reusable templates into saved libraries, plug in winning hashtags, and route every post through one-click approvals.


Clear, powerful analytics
Forget spreadsheet box-scores.
Metricool delivers an intuitive dashboard where reach, engagement, and performance update in real time. Stack your performance against up to 100 rival teams or athletes to spot improvements, double-down on what’s landing, and keep the organization (and sponsors) in the know with shareable reports.


And so much more!
-
Hashtag Tracker
Feel the buzz while the match is still on. Follow any X or Instagram hashtag in real time.
-
Campaign manager
Create, measure and optimize Google and Social Ads campaigns.
-
Centralized Inbox
Centralize DMs, comments, and reviews from all networks in a single dashboard.