The social media summit that sounds like your group chat
Free & Online · December 2, 2026
The social media group chat, live
Every social media person has that one group chat. The place you drop the screenshot of the post that flopped, ask the question you’d never ask out loud on LinkedIn, and find out what’s actually working from people who’d know.
Unfiltered takes that group chat energy and puts it on stage for a day, gathering thousands of professionals like you to talk straight about the wins, the flops, and the data behind both. Tune in from wherever; join the conversation whenever.
How the day runs
Podcast-style sessions that run like a conversation you can jump into, and your questions steer where it goes.
Roundtables built on real stories with four or five people who’ve run the accounts themselves, walking through what worked, what flopped, and why. The kind of talk you’d get from a coworker who’s done the job.
Opinions backed by evidence. Claims shared come with data or examples behind them, definitely not the place to find hot takes built for the algorithm.
The truths you might not want to hear. The mistakes we’ve all made, the formats everyone’s overusing, the tactics that don’t land like they used to. That’s the point of calling it Unfiltered.
What we’ll get into
The full agenda drops closer to the day, but here’s a taste of what’s coming:
The roller coaster named algorithm. What changed this year, and how to work with it instead of guessing.
The creator economy culture in 2027. Where it’s heading, and what it means for how you work with creators.
Turn thousands of data points into content. Every platform floods you with numbers. We’ll get into how to make sense of them without getting buried in spreadsheets, and how to shape them into posts worth sharing.
A first look at Metricool’s 2027 Social Media Report. What’s working across every platform this year, backed by millions of posts analyzed.
Community that shows up. How to build an audience that sticks around and talks back.
AI for social, of course. Where it earns its keep, where it still falls short, and where the human touch is always going to be needed.
…and more, with the full lineup revealed over the coming weeks.
Save your FREE spot
Join thousands of social media professionals for the group chat, live. With unfiltered takes, real talk on the wins and flops, and the data behind what’s actually working.
Metricool Software, S.L. is the data controller for the purpose of managing your registration for the Unfiltered online event, including sending you event-related reminders and a post-event summary. Only if you tick the relevant checkbox, we will also use your data to send you marketing communications about Metricool, including offers, promotions and tips. You have the right to access, rectify and erase your personal data, as well as to restrict or object to its processing and to data portability. For more information, please see our Privacy Policy.
Join Unfiltered for free
Metricool Software, S.L. is the data controller for the purpose of managing your registration for the Unfiltered online event, including sending you event-related reminders and a post-event summary. Only if you tick the relevant checkbox, we will also use your data to send you marketing communications about Metricool, including offers, promotions and tips. You have the right to access, rectify and erase your personal data, as well as to restrict or object to its processing and to data portability. For more information, please see our Privacy Policy.