The Best Social Media Management Tool for Higher Education

Metricool is your academic institution’s all-in-one tool for seamless social media management, planning, and analytics.

Enhance your digital presence and engage your academic community with the ultimate social media solution.

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Join these Metricoolers who have already optimized their social media strategy:

Supercharge Your Institution’s Social Media Strategy

Save time on social media processes so you can focus on what truly matters—academic excellence. Metricool’s powerful suite of tools elevates your institution’s digital presence and drives engagement with students, faculty, and alumni.

Key Features to Strengthen Your Online Presence

Automate Tasks & Save Time

Automate your social media management and reclaim valuable time to focus on enhancing student engagement and academic success. Metricool’s four foundational pillars are tailored to elevate your higher education institution’s online presence and boost social media visibility.

Schedule Content & Stay Consistent

Maintain a regular social media presence without the hassle. With Metricool, you can schedule content at optimal times in advance, and the tool will automatically post for you. Ensure your institution’s message reaches prospective students and alumni at the right time, every time.

Manage All Communications in One Inbox

Foster genuine connections within your academic community. Monitor comments, reviews, and direct messages from students, faculty, and alumni in a single inbox, so you never miss a conversation.

Convert Followers into Applicants

Drive traffic to your admissions pages and campus events effortlessly. With Metricool’s SmartLinks, you can turn engagement into action. Track the journey of prospective students from social media to your institution’s website, simplifying the path from follower to applicant.

Real-Time Strategy Insights

Track the success of your social media efforts at a glance. Analyze all active social channels from a single, easy-to-use dashboard. Metricool provides real-time metrics, allowing you to measure the effectiveness of your strategy and make informed decisions quickly.

Generate Reports in Less Than a Minute

Save time with instant, customizable reports. Forget the tedious manual data collection. Metricool lets you generate and download performance reports in under a minute. Benchmark your efforts, identify new opportunities, and adjust your strategy with ease.

Achieve Your Educational Institution’s Goals with Metricool

An All-in-One Tool

Metricool unifies your social media analysis, planning, and management, providing a one-stop solution for digital success regardless of social media experience or budget.

Compatible with Major Social Networks

Manage Facebook, Instagram, Threads, TikTok, Google Business Profile, X, YouTube, Pinterest, LinkedIn, Twitch, and ad platforms like Meta, Google, and TikTok—empowering you to drive your digital strategy seamlessly.

Stay Active on All Your Accounts

Schedule content in Metricool and let the tool auto-publish posts for you. Save time and optimize tasks while maintaining an active social media presence. 

Resources on a Day-to-Day Basis

Metricool’s planner doubles as a resource hub with tools to optimize posts, access multimedia assets, edit content, and discover trending hashtags.

Integrations to Make the Complex, Simple

With integrations like Google Drive and Canva, Metricool centralizes your multimedia assets. Manage all your content in one place—from creation to scheduling, all within the platform.

AI to Assist Your Creativity

Metricool’s AI assistant helps spark new content ideas. Generate copy tailored for each network, fine-tune your messaging to resonate with your audience, and repurpose popular content across different platforms.

Teamwork Made Easy

Whether working across departments or campuses, Metricool simplifies teamwork with content approval workflows, role management, and content review—all within the platform.

Success Is in the Data

Metricool’s analytics offer actionable insights into community growth, top-performing content, and overall strategy effectiveness.

Manage Your Academic Community

Metricool’s Inbox consolidates all messages, comments, and reviews from students, faculty, and alumni—ensuring every interaction is attended to.

Tool authorized by:

  • It’s Time to Elevate Your Institution’s Social Media Presence

    With Metricool, you’ll:

    • Attract prospective students by driving your digital strategy
    • Save time planning content to focus on academic excellence
    • Increase your institution’s social media awareness and engagement
  • Receive Customer Support

    Metricool’s support team is ready to help with any questions to ensure you get the most out of the platform.

  • Join Metricool Now

    Create your free account and discover how Metricool can help elevate your institution’s social media presence.

Metricool for Higher Education FAQs

How many brands can I manage with Metricool?

With our Free plan, you can manage one brand. Premium plans allow for multiple brands, perfect for managing different departments or campuses.

How many users can access my Metricool plan?

The number of users depends on your plan. Advanced and Enterprise plans offer team and client access with role management.

Can I cancel my paid subscription at any time?

Yes, you can cancel anytime, and your access will continue until the end of your billing cycle.

Can I upgrade my plan at any time?

Absolutely! You can upgrade at any time to access more features and manage more brands.

Can I downgrade to a smaller plan?

Yes, you can change to a reduced plan at any time, effective at the end of your current billing cycle.