The Essential, Always Available, Self-Paced Course for Aspiring Social Media Managers and Marketers

So, you’re looking for a complete social media marketing playbook without the hefty costs?

Want all the assets without all the BS? Need to take it at your own pace? Then keep reading…

Secure your FREE spot here!

All are welcome to join Metricool’s everlasting social media school

From planning and role-playing to automating and measuring, this course guides you through the main tasks, content, and social networks (that align with your brand, of course, 😉).

This is for anyone, anywhere, anyhow. There are no due dates, penalties, or fees. It’s just you, your creative brain, and your social media hat. Metricool provides the rest.

Secure your FREE spot here!

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What you wil learn in Metricool’s
Social Media School

Four modules will take you from grade school to college level for the ultimate social media degree. 🧑‍🎓

Module 1
Module 2
Module 3
Module 4

The Basics of Social Media Management

We can’t play the social media game unless we know our pawns and positions. This module will review:

Understanding the Social Media Landscape: Picking Your Players

Becoming a Social Media Manager: The Essential Checklist and Dictionary

Setting Your Brand Up for Success: Marketing Guides and Account Audits

Learn the fundamentals of an impactful social media manager for your brand or business.

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Content Strategy and Creation

This module dives into the meat of your marketing efforts, walking you through the necessary elements of a content strategy.

Defining Your Content Strategy: Your Brand, Your Style

Creating and Executing a Content Plan

Content Creation: The Nitty Gritty

Content Scheduling: Save Time & Energy

Only the Facts: Best Practices for Each Platform

The ultimate brainstorming unit aligns your business goals with your marketing strategy, defining how you plan to present and differentiate your brand online. Then discover how to turn this into an effective content creation system with innovative tools and solutions. After this unit, you can batch-create a month’s worth of content in just hours.

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Key Metrics to Measure and Optimize Your Social Media Strategy

Arguably, it is the most important segment and our favorite here at Metricool. What can we say? Analytics is in our DNA. We can’t know how to improve and refine our strategies without data. This segment covers:

Data Analytics: Measuring the Performance of Your Strategy

Monthly Reporting: Automate Data for Your Team and Clients

Mitigating “Trolls” and Crises on Social Media

Online Advertising: How to Measure the Effectiveness of Campaigns

Good Copy = Good Content. Copywriting for Social Media

SEO on Social: Make the Algorithm Work for Your Content

Leveraging AI in Social Media

Putting It All Together: Start Your SMM Journey

Influencer Marketing: Metrics to Track for Partnership ROI

It’s not about reinventing the wheel, but making it work for your brand across each platform. Now you’re ready for clients and to take your brand above and beyond! 🚀

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