Manage your social networks professionally
1. Learn how to invest in social networks
1.1 Online advertising with Social Ads
Investing in social media advertising campaigns is a good option to help you boost the visibility of your content and reach more potential customers.
But how do social media ads work? We’ll explain it “from start to finish”.
1.2 Online advertising guides by social network
Each platform has its own advertising rules and formats and knowing them inside and out is the first step to creating effective advertising campaigns.
We’ll tell you the ABCs of advertising campaigns on each social network in these guides.
2. Manual for facing adversity
We’re just about to finish, but first we’ll give you some tips to overcome any obstacle in your social media career.
Learn how to manage an online crisis without losing your cool and how to identify trolls a mile away!
2.1 How to manage online crises in social media
Metricooler, social media isn’t always sunshine and roses so it’s important to be prepared for any crisis. You want to prevent a situation from getting more out of control than necessary.
So take note of these tips to get out of any online crisis with flying colors.
2.2 Identifying “trolls”
Unfortunately, “trolls” are a common occurrence when working in social media. You’ll more than likely experience them at some point in your social media career. They are users who intentionally seek to provoke controversy and conflict with the aim of having fun and can sometimes become a nuisance.
How do you identify them and deal with them? We got you.
3. What’s next? Start your career as a Social Media Manager
Metricooler, you can now kick off your career as a Social Media Manager. Look for new clients, keep researching to keep up with the latest news and grow as a professional.
And we can’t say goodbye without giving you some FREEBIES, so here are three resources to keep learning and a template to create social media management proposals for potential clients:
1️⃣ The favorite Newsletter for those of us who work in Social Media.. Subscribe here and get weekly social media updates.
2️⃣ Find out what’s happening with live masterclasses and gain social media knowledge. Subscribe to the Metricool YouTube channel.
3️⃣ News, tutorials, resources, guides. Anything and everything about social media.
See you soon Metricooler!