Social Media Tools: Metricool vs. Hootsuite

Metricool: Your Social Media Co-Pilot

Unlock better strategies, access more tools, and save big.

Manage more social media accounts compared to other tools, starting at $0.

For life. No credit cards. No strings attached.

And that’s just the start! With Metricool, everything you need to succeed starts at $0 per month—forever.
No hidden fees, no credit cards, no trial periods.

Connect up to 14 different social networks per brand.

Generate fully customized reports tailored to each of your clients.

Streamline your workflow with our integrated approval system.

Over 2 Million Users Trust Metricool

And here’s why:

Source: G2 Comparative report Fall 2024

Plan comparison

    • Free plan
    • Premium plans from
  • Metricool

    • $18/month
  • Hootsuite

    • $149 per user/month

Analytics and reporting comparison

    • Analytics starting from
    • Competitor analysis
    • Web/blog analysis
    • Hashtag analysis
    • Social ads analysis
    • Report generator
    • Brand-specific report generator
    • Custom reports
    • Looker Studio integration
  • Metricool

    • 11 accounts for $0
  • Hootsuite

    • 10 accounts for $149 per user/month

Calendar and scheduling features comparison

    • Connect to
    • Unlimited monthly content scheduling
    • Auto-publishing
    • Best times to post data
    • Content approval process
    • Automatic content creation (Autolists)
    • Media and post library
    • Video and image editor
    • PDF scheduling (LinkedIn)
    • RSS Feed scheduling
    • Cross-platform scheduling
    • AI social media assistant
    • Canva and Google Drive integration
  • Metricool

    • Up to 11 different social networks
  • Hootsuite

    • Up to 7 different social networks
    • Only available for Enterprise plans

Ads manager comparison

    • Google ads analytics
    • Facebook ads analytics
    • TikTok ads analytics
    • Google and Facebook Ads campaign creation
    • Automatic ads reporting
  • Metricool

  • Hootsuite

Team and other features

    • Team access and role management
    • Inbox management
    • Drive integration
    • Canva integration
    • Zapier integration
    • Looker Studio integration
  • Metricool

    • From $45/month
  • Hootsuite

    • From $299 per user/month

What Our Users Say

The only tool you need is just a click away

  • Manage your entire social media strategy starting at $0

    Analyze trends, plan content, manage conversations, and run social ad campaigns—all in one place.

  • Choose the Plan for You

    Create the experience you need. Whether you’re a freelancer, working for one or multiple clients, or part of a team, Metricool is there for you. Get more for much less.

  • Our Best-Kept Secret?

    We’re always here for you. No chatbots. No endless FAQs. Just real, human support tailored to your questions. When you need us, we’re ready to help.

For life. No credit cards. No conditions.