Metricool: The friend you need

Analyze multiple brands in-depth, plan freely & fully manage your social ad campaigns.

Join Metricool, your social media copilot, from $0 per month.

No credit card. No strings attached. For life.

Forget about big investments, the best and most efficient tool doesn’t have to be expensive.
You can do all of this and much more with Metricool:

Manage up to 11 different social media platforms per brand.

Plan & analyze your social ad campaigns.

Improve your workflow with our AI Assistant.

More than 3 million users trust Metricool

… and here’s why:

Plan comparison

Metricool

Free plan

Yes

Premium plans from

$18 a month for 5 brands

Plan from

50 free monthly posts

Later

Free plan

No

Premium plans from

$16.67 a month for 1 brand

Plan from

30 posts per month for $16.67

Analytics and reports comparison

Metricool
Later
Analysis from
11 accounts for $0
7 accounts for $16.67/month
Competitor analysis
sí
no
Web/blog analytics
sí
no
Hashtag analysis
sí
Yes from $30/month
Social ads analysis
sí
no
Report generator
sí
sí
Report customization
sí
sí
Looker Studio Connector
From $45/month
no

Calendar and planner comparison

Metricool
Later
Connect to
Up to 11 different social media accounts
Up to 7 different social media accounts (not X)
Unlimited monthly content planning
sí
sí
Automatic publishing
sí
sí
Best Hours Generator
sí
sí
Approval system
From $45/month
From $133.33/month
Automatic content generator (autolists)
sí
no
Multimedia and post library
sí
sí
Image and video editor
sí
sí
PDF scheduling (LinkedIn)
sí
no
RSS Feed scheduling
sí
no
Cross-platform scheduling
sí
sí
AI Social Media Assistant
From 5 credits per month free
From 5 credits per month for $16.67
Google Drive Integration
sí
sí
Canva Integration
sí
sí

Compare link-in-bio tools

Metricool
Later
Create multiple links-in-bio
sí
sí
Link-in-bio analytics
sí
sí
Customizable templates
sí
sí

Ads manager comparison

Metricool
Later
Google Ads Analytics
sí
no
Facebook Ads Analytics
sí
no
TikTok Ads Analytics
sí
no
Google and Facebook Ads campaign creator
sí
no
Automatic results reporting
sí
no

Team and other features

Metricool
Later
Team access and role management
From $45/month
From $133,33/month
White Label
sí
no
Inbox management
sí
sí
Drive Integration
sí
no
Canva Integration
sí
sí
Zapier Integration
sí
no
Looker Studio Integration
sí
no

What do our users say about us?

The only tool you need is just a click away

Manage your entire social media strategy from $0

Analyze, plan, manage conversations, and create social media ad campaigns from one place.

Choose the right plan for you

Create the experience you need. Whether you’re freelance, working for one or multiple clients, or as part of a social media team, you’ll find an ally in Metricool. Get much more for much less.

Our best-kept secret?

We’re always here for you. No chatbots. No endless FAQs. Just real, human support tailored to your questions. When you need us, we’re ready to help.

No credit card. No strings attached. For life.