Metricool Cookies Policy

1. Identification of the Person Responsible for Treatment

The data controller of the data collected is  METRICOOL SOFTWARE, SL, with registered office at c / Téllez, nº 12, Entreplanta H, 28007, Madrid- Spain, with NIF: B87527115 ( VAT: ESB87527115), duly registered in the Madrid Mercantile Registry in Volume 34,491, Folio 123, Section 8, Page M-620,321. Hereinafter, METRICOOL SOFTWARE.
METRICOOL SOFTWARE can be contacted directly and effectively in relation to this cookie policy at the email address:[email protected].

You can contact METRICOOL SOFTWARE’s Data Protection Officer by sending an e-mail to: [email protected].

2. What are cookies?

A cookie is a device or small file that the server of this Website sends to the browser of the terminal (computer, smartphone, tablet, etc.) from which you connect in order to store information about the navigation you make from the said terminal, which may, where appropriate, be retrieved later.

2.1. What types of cookies are there?:There are different categories of cookies, but the same cookie can be included in more than one category.

2.1.1. Types of cookies affected by the application rule:
We can distinguish between “excepted” and “not excepted” cookies:

“Excepted” Cookies: They would be those essential and strictly necessary for the proper functioning of the Website and for the use of the different options and services it offers. Thus, it can be understood that these cookies are excluded from the scope of application of article 22.2 of the LSSI, and therefore, it would not be necessary to inform or obtain consent on their use. Among the excepted cookies, we can distinguish:

“User input” cookies

User authentication or identification cookies (session only)

User security cookies

Media player session cookies

Load-balancing session cookies

User interface customization cookies

Complement cookies (plug-in) to exchange social content.

“Not excepted” Cookies:They would be those subject to the scope of application of article 22.2 of the LSSI-CE, and therefore it is mandatory to report their use and obtain the user’s consent on their use. It would be any other type of cookies not described as excepted cookies in the previous section.

2.1.2. Types of cookies according to the entity that manages them: Depending on who is the entity that manages the computer or domain from which the cookies are sent and treats the data obtained, we can distinguish:

– Own cookies: These are sent to the user’s terminal equipment from a computer or domain managed by the owner/editor of the Website and from which the service requested by the user is provided.

– Third-party cookies: These are sent to the user’s terminal equipment from a computer or domain that is not managed by the owner/editor of the Website but by another entity that processes the data obtained through cookies.
In the event that cookies are installed from a computer or domain managed by the owner/editor of the Website, but a third party manages the information collected through them, they cannot be considered as own cookies.

2.1.3. Types of cookies according to the period of time they remain activated:

– Session cookies: They are a type of cookie designed to collect and store data while the user accesses a web page. They are usually used to store information that is only interested in keeping for the provision of the service requested by the user on a single occasion.

– Persistent cookies: They are a type of cookie in which the data is still stored in the terminal and can be accessed and processed during a period defined by the person responsible for the cookie, which can range from a few minutes to several years.

2.1.4. Type of cookies according to their purpose: Depending on the purpose for which the data obtained through cookies is processed, we can distinguish between:

– Technical cookies:These are those that allow the user to navigate through a web page, platform, or application and use the different options or services that exist in it, such as, for example, controlling traffic and data communication, identifying the session, access parts of restricted access, remember the elements that make up an order, carry out the process of purchasing an order, request registration or participation in an event, store content for the dissemination of videos or sound or share content through social networks.

– Security cookies: Those that allow the use of security elements during navigation.

– Personalization cookies: These are those that allow the user to access the service with some predefined general characteristics based on a series of criteria in the user’s terminal, such as the language, the type of browser through which the user accesses the service, the locale from where you access the service, etc.

– Analytical cookies: These allow the person responsible for them to monitor and analyze the behavior of the users of the websites to which they are linked. The information collected through this type of cookies is used to measure the activity of the websites, application or platform and for the elaboration of navigation profiles of the users of said sites, applications and platforms, in order to introduce improvements in function of the analysis of the usage data made by the users of the service.

– Advertising cookies: These are those that allow the management, in the most efficient way possible, of the advertising spaces that, where appropriate, the editor has included in a web page, application or platform from which the requested service is provided based on criteria such as edited content or how often ads are shown.

– Behavioral advertising cookies: These are those that allow the management, in the most efficient way possible, of the advertising spaces that, where appropriate, the editor has included in a web page, application or platform from which the requested service is provided. These cookies store information on the behavior of users obtained through the continuous observation of their browsing habits, which allows the development of a specific profile to display advertising based on it.

3. What cookies do we use at Metricool?

At Metricool we use the following cookies:

In metricool.com:

Technical and functional

Entity that manages themCookiePurposePersistence
google.com__Secure-ENIDCookie necessary for the use of the options and services of the website1 year
google.comAECCookie necessary for the use of the options and services of the website6 months
google.comCONSENTGoogle cookie consent tracker1 year
metricool.com_ga_BPNVC24W4HCookie necessary for the use of the options and services of the website1 year
metricool.com_ga_XNWPVKYTBSCookie necessary for the use of the options and services of the website1 year
metricool.com_mcool-a-clientdCookie necessary for the use of the options and services of the websiteSession
metricool.com_tt_enable_cookieCookie necessary for the use of the options and services of the website1 year
metricool.com_mcool-att-0Cookie necessary for the use of the options and services of the websiteSession
tiktok.com_ttpCookie necessary for the use of the options and services of the website1 year
metricool.comcrisp-client%2Fsession%2F15b0c028-f728-4a4f-add2-7657188bddacCookie necessary for the use of the options and services of the website7 months
metricool.comcrisp-client%2Fsocket%2F15b0c028-f728-4a4f-add2-7657188bddacCookie necessary for the use of the options and services of the websiteSession
metricool.compll_languageCookie necessary for the use of the options and services of the website1 year
metricool.commoove_gdpr_popupCookie necessary for the use of the options and services of the website1 year

Analytics

Entity that manages themCookiePurposePersistence
metricool.com_gaID used to identify users2 years

Advertising

Entity that manages themCookiePurposePersistence
doubleclick.netIDEThis cookie is used for targeting, analysis and optimization of advertising campaigns in DoubleClick / Google Marketing Suite13 days
metricool.com_gcl_auUsed by Google Ads to experiment with advertising through the efficiency of websites that use its services.3 months

Third-party providers for this website:

EditorPrivacy Policy
Cloudflarehttps://www.cloudflare.com/privacypolicy/
DoubleClick/Google Marketinghttps://privacy.google.com/take-control.html
Facebookhttps://www.facebook.com/about/privacy/
Google Analyticshttps://privacy.google.com/take-control.html
Googlehttps://privacy.google.com/take-control.html
Googlehttps://safety.google/privacy/privacy-controls/
In app.metricool.com:

Technical and functional

Entity that manages themCookiePurposePersistence
app.metricool.comAWSALBThese cookies allow us to allocate server traffic to make the user experience as smooth as possible. A so-called load balancer is used to determine the server that currently has the best availability. The information generated cannot be identified as an individual.7 days
AWSALBCORSCookie necessary for the use of the options and services of the website7 days
hideChatCookie necessary for the use of the options and services of the website4 days
JSESSIONIDJSESSIONID es una cookie de sesión plataforma y es
utilizado por los sitios con Java Server Pages (JSP). La
cookie se utiliza para mantener una sesión de usuario
anónimo por el servidor.
Session
google.com__Secure-ENIDCookie necessary for the use of the options and services of the website1 year
AECCookie necessary for the use of the options and services of the website6 months
CONSENTCookie necessary for the use of the options and services of the website1 year
metricool.com_ga_BPNVC24W4HCookie necessary for the use of the options and services of the website1 year
_ga_XNWPVKYTBSCookie necessary for the use of the options and services of the website1 year
_mcool-att-0Cookie necessary for the use of the options and services of the website1 year
t.co_muc_adsCookie necessary for the use of the options and services of the website1 year

Analytics

Entity that manages themCookiePurposePersistence
metricool.com_gaID use to identify users1 year

Advertising

OwnerCookiePurposePersistence
metricool.com_gcl_auUsed by Google Ads to experiment with advertising through the efficiency of websites that use its services.3 months
twitter.compersonalization_idUnique value with which users can be identified by Twitter. The information collected is used to personalize Twitter services, including Twitter trends, stories, ads, and tips.1 year

Third-party providers for this website:

EditorPrivacy Policy
Amazon Web Serviceshttps://aws.amazon.com/privacy/
Cloudflarehttps://www.cloudflare.com/privacypolicy/
DoubleClick/Google Marketinghttps://privacy.google.com/take-control.html
Facebookhttps://www.facebook.com/about/privacy/
Google Analyticshttps://privacy.google.com/take-control.html
Googlehttps://privacy.google.com/take-control.html
Googlehttps://safety.google/privacy/privacy-controls/
Oraclehttps://www.oracle.com/privacy
Twitterhttps://help.twitter.com/nl/safety-and-security#ads-and-data-privacy
Twitterhttps://x.com/en/privacy

4. Information on how to block and/or disable cookies

Cookies will be installed once you have accepted it in the manner indicated in the 1st layer of the cookie policy, which appears as soon as you enter the Metricool Website.

In addition, you can -at any time- manage the use of cookies through the browser installed on your terminal. In the following links you can find information about which cookies you have installed in the main browsers, allow their installation, block or eliminate them from your computer:

Chrome, from:
http://support.google.com/chrome/bin/answer.py?hl=es&answer=95647

Explorer, from:
https://support.microsoft.com/es-es/help/17442/windows-internet-explorer-delete-manage-cookies

Firefox, from:
http://support.mozilla.org/es/kb/habilitar-y-deshabilitar-cookies-que-los-sitios-we

Safari, from:

https://support.apple.com/es-es/guide/safari/sfri11471/mac

There are third-party tools, available online, that allow users to detect cookies on each website they visit and manage their deactivation, such as Ghostery(https://www.ghostery.com/).

Web browsers are the tools in charge of storing cookies and from this place, the user can exercise their right to eliminate or deactivate them. This Website cannot guarantee the correct or incorrect handling of cookies by the aforementioned browsers.

In some cases, it is necessary to install cookies so that the browser does not forget the user’s decision not to accept them.

5. Purpose of the processing of personal data

We refer to the information that appears in the table of cookies installed by the Website.

6. Conservation period

The information obtained through the installation of cookies is kept for a period of two years.

7. Legitimation

The processing of your data is carried out on the legal basis of consent.

8. Recipients

METRICOOL SOFTWARE is a part of the team.blue Group and has a joint controllership with team.blue N.V. The team.blue Group, led by team.blue N.V., consisting of several brands and subsidiaries, can improve coordination and resource allocation by sharing data internally. This allows for more efficient collaboration on product, campaign, and customer service improvements. Customer data such as contact, user, billing, and purchase information may be shared with team.blue N.V for marketing statistics, internal administration, and reporting purposes, but only to the extent necessary for the intended use and with proper protective measures in place to prevent unauthorized access or disclosure.

Your data will not be communicated to any other third party outside of METRICOOL SOFTWARE unless there is an adequate legal basis applicable.

9. Derechos

You are empowered as an Interested Party to exercise the following rights that the data protection regulations recognize, in accordance with the provisions of the same:

– Right to revoke at any time the consent given for the treatment of said data, when the basis of legitimation of the treatment is based on that consent.

– Right of ACCESS to personal data processed by METRICOOL SOFTWARE.

– Right to request the RECTIFICATION of the inaccurate data processed by METRICOOL SOFTWARE.

– Right to request the DELETE of the data, when, among other reasons, the data is no longer necessary for the purposes that were collected by METRICOOL SOFTWARE.

– In certain circumstances, the LIMITATION OF THE TREATMENT of the data may be requested, in which case METRICOOL SOFTWARE will only keep them for the exercise or defense of claims.

– In certain circumstances and for reasons related to your particular situation as an Interested Party, you may exercise the right of OPPOSITION to the data processing. In this case, METRICOOL SOFTWARE will stop processing the data, except for compelling legitimate reasons, or the exercise or defense of possible claims.

– In certain circumstances and for reasons related to your particular situation as an Interested Party, you may request the right to PORTABILITY of the data. It is a complementary right to the right of access, since it allows obtaining the data that has been provided to METRICOOL SOFTWARE in a structured, commonly used and machine-readable format, being able to be transmitted directly to another entity upon request of the Interested Party.

You will be able to exercise such rights by any means that leave proof of its sending and its receipt, clearly expressing your will in this regard and accompanying a copy of the ID and/or any other documentation proving your identity, by going to the email or postal address above.

In addition, if you consider any of your data protection rights violated, you are empowered to file a claim with the Spanish Data Protection Agency (AEPD), located at C / Jorge Juan, 6, 28001-Madrid https://www.aepd.es/ or through the electronic headquarters of the AEPD: https://sedeagpd.gob.es/sede-electronica-web/.

Updated November 11, 2024