Plans designed to give you peace of mind

Start for free, scale up as your networks grow, and never pay a penny more than you need to.

With you every step of the way

EUR USD
  • Free

    €0/month

    • Manage 1 brand

    • Manage all your brands’ social networks (except LinkedIn and Twitter)

    • Schedule up to 50 posts per month

    • Analyze 5 competitor profiles

    • Access 3 months of analytics

    • AI social media assistant

  • Starter

    From €14/month

    Includes everything in the FREE plan, plus:

    • Manage up to 10 brands

    • Unlimited content publishing*

    • Analyze up to 100 competitors

    • Access to Twitter/X add-on**

    • LinkedIn connection

    • PDF and PPT reports

    • Multiple link-in-bio

    • Analytics with unlimited history

    • Google Drive and Canva integration

  • Advanced

    From €39/month

    Includes everything in FREE and STARTER plans, plus:

    • Manage up to 50 brands

    • Team and client management

    • Role management

    • Post approval system

    • Full Twitter/X analytics**

    • Customizable report templates

    • Looker Studio connector

    • Metricool API (Zapier, Make, and MCP)

  • Custom

    Let’s talk!

    Includes everything in FREE, STARTER, and ADVANCED plans, plus:

    • Custom number of brands

    • Metricool integration in your business

    • White Label

    • Dedicated account manager

    • Custom AI assistant credits

  • Free

    $0/month

    • Manage 1 brand

    • Manage all your brands’ social networks (except LinkedIn and Twitter)

    • Schedule up to 50 posts per month

    • Analyze 5 competitor profiles

    • Access 3 months of analytics

    • AI social media assistant

  • Starter

    From $18/month

    Includes everything in the FREE plan, plus:

    • Manage up to 10 brands

    • Unlimited content publishing*

    • Analyze up to 100 competitors

    • Access to Twitter/X add-on**

    • LinkedIn connection

    • PDF and PPT reports

    • Multiple link-in-bio

    • Analytics with unlimited history

    • Google Drive and Canva integration

  • Advanced

    From $45/month

    Includes everything in FREE and STARTER plans, plus:

    • Manage up to 50 brands

    • Team and client management

    • Role management

    • Post approval system

    • Full Twitter/X analytics**

    • Customizable report templates

    • Looker Studio connector

    • Metricool API (Zapier, Make, and MCP)

  • Custom

    Let’s talk!

    Includes everything in FREE, STARTER, and ADVANCED plans, plus:

    • Custom number of brands

    • Metricool integration in your business

    • White Label

    • Dedicated account manager

    • Custom AI assistant credits

EUR USD
  • Free

    €0/month

    • Manage 1 brand

    • Manage all your brands’ social networks (except LinkedIn and Twitter)

    • Schedule up to 50 posts per month

    • Analyze 5 competitor profiles

    • Access 3 months of analytics

    • AI social media assistant

  • Starter

    From €18/month

    Includes everything in the FREE plan, plus:

    • Manage up to 10 brands

    • Unlimited content publishing*

    • Analyze up to 100 competitors

    • Access to Twitter/X add-on**

    • LinkedIn connection

    • PDF and PPT reports

    • Multiple link-in-bio

    • Analytics with unlimited history

    • Google Drive and Canva integration

  • Advanced

    From €49/month

    Includes everything in FREE and STARTER plans, plus:

    • Manage up to 50 brands

    • Team and client management

    • Role management

    • Post approval system

    • Full Twitter/X analytics**

    • Customizable report templates

    • Looker Studio connector

    • Metricool API (Zapier, Make, and MCP)

  • Custom

    Let’s talk!

    Includes everything in FREE, STARTER, and ADVANCED plans, plus:

    • Custom number of brands

    • Metricool integration in your business

    • White Label

    • Dedicated account manager

    • Custom AI assistant credits

  • Free

    $0/month

    • Manage 1 brand

    • Manage all your brands’ social networks (except LinkedIn and Twitter)

    • Schedule up to 50 posts per month

    • Analyze 5 competitor profiles

    • Access 3 months of analytics

    • AI social media assistant

  • Starter

    From $22/month

    Includes everything in the FREE plan, plus:

    • Manage up to 10 brands

    • Unlimited content publishing*

    • Analyze up to 100 competitors

    • Access to Twitter/X add-on**

    • LinkedIn connection

    • PDF and PPT reports

    • Multiple link-in-bio

    • Analytics with unlimited history

    • Google Drive and Canva integration

  • Advanced

    From $54/month

    Includes everything in FREE and STARTER plans, plus:

    • Manage up to 50 brands

    • Team and client management

    • Role management

    • Post approval system

    • Full Twitter/X analytics**

    • Customizable report templates

    • Looker Studio connector

    • Metricool API (Zapier, Make, and MCP)

  • Custom

    Let’s talk!

    Includes everything in FREE, STARTER, and ADVANCED plans, plus:

    • Custom number of brands

    • Metricool integration in your business

    • White Label

    • Dedicated account manager

    • Custom AI assistant credits

The prices indicated do not include any applicable VAT.
The corresponding VAT will be calculated before signing.
* Unlimited scheduling may be limited by our Fair Use Policy.
**Cost of add-on +$5 per connected account

Products

Advanced search

Select a plan
Select feature

Planner

Much more than a calendar

Planner
sí
sí
sí
sí
Best Times
sí
sí
sí
sí
Post Limit per month
50
Unlimited*
Unlimited*
Unlimited*
Post approval system
no
no
sí
sí
Autolists Tooltop
sí
sí
sí
sí
Auto publication Tooltop
sí
sí
sí
sí
Social Calendar Tooltop
sí
sí
sí
sí
Repurpose posts in-between brands Tooltop
no
sí
sí
sí
Post library Tooltop
no
sí
sí
sí
Image and Video Bank
sí
sí
sí
sí
Image and Video Editor
sí
sí
sí
sí
Hashtag Search Engine
no
sí
sí
sí
Schedule PDFs Tooltop
no
sí
sí
sí
Schedule polls
no
sí
sí
sí
RSS Feed
Unlimited
Unlimited
Unlimited
Unlimited
Post Promotion
sí
sí
sí
sí
AI Social Media Assistant Tooltop
5 credits per brand/month
20 credits per brand/month
35 credits per brand/month
Adjust instructions
Custom
AI-powered scheduling
no
no
Included in your plan (no credits needed)
Included in your plan (no credits needed)
AI Alt Text Generator
Uses AI credits
Uses AI credits
Included in your plan (no credits needed)
Included in your plan (no credits needed)
Google Drive Integration
no
sí
sí
sí
Canva Integration Tooltop
no
sí
sí
sí
Adobe Express Integration Tooltop
sí
sí
sí
sí

* Unlimited scheduling may be limited by our Fair Use Policy.

Analytics

Measure and make better decisions

Metrics Storage Tooltop
3 months
Unlimited*
Unlimited*
Unlimited*
Reels & Stories Analytics
sí
sí
sí
sí
Competitor Analysis
5
100
100
100
Competitor Analysis
no
10
10
10
Competitor Analysis Tooltop
no
100**
100**
100**
Twitter Analytics Tooltop
no
Reduced**
Complete**
Complete**
Web/blog real-time analytics
sí
sí
sí
sí
Hashtag Analysis
sí
sí
sí
sí
Advanced Reels Analytics Tooltop
no
no
sí
sí

*30-day metric storage limit for Twitter/X
**Twitter/X add-on required

Reports

Ready in less than 5 minutes

Reports
no
sí
sí
sí
CSV downloads
no
sí
sí
sí
Custom templates
no
no
sí
sí
Looker Studio Connector
no
no
sí
sí

Inbox

All your messages in one place

Instagram
sí
sí
sí
sí
Facebook
sí
sí
sí
sí
Twitter Tooltop
no
sí*
sí*
sí*
Google Business Profile
sí
sí
sí
sí
TikTok
sí
sí
sí
sí
YouTube
sí
sí
sí
sí
LinkedIn
no
sí
sí
sí

* Twitter/X add-on required

Team and integrations

Optimize processes and work faster

API access
no
no
sí
sí
Team Members
no
no
Ilimitado
Unlimited
White Label Tooltop
no
no
no
sí
MetriLAB AI Tooltop
no
no
sí
sí
Zapier
no
no
sí
sí
Make.com
no
no
sí
sí
Drive
no
sí
sí
sí
Canva Tooltop
no
sí
sí
sí
Adobe Express Tooltop
sí
sí
sí
sí
Wordpress
sí
sí
sí
sí
Shopify
sí
sí
sí
sí
Joomly
sí
sí
sí
sí
Google Tag Manager
sí
sí
sí
sí
Wix
sí
sí
sí
sí
Square Space
sí
sí
sí
sí
SitioSimple
sí
sí
sí
sí

Add-ons

Twitter/X Add-on Tooltop
no
$5/month per connected account
$5/month per connected account
$5/month per connected account
Canva Add-on Tooltop
sí
sí
sí
sí

Hashtag Tracker

Track Twitter/X
no
$25/day
$25/day
$25/day
Track Instagram
$25/day
$25/day
$25/day
$25/day

Trusted by teams at

Metricool’s best-kept secret

When you need a hand, just reach out. We’re here, right on the other side of the screen. Real people helping real people.

FREQUENTLY ASKED QUESTIONS

Can I cancel my paid subscription at any time?

Yes. You can cancel your plan at any time. You can continue to enjoy your payment plan until the end of the current billing cycle. Once it is terminated, your account will become free.

Can the plan be extended at any time?

If you want to upgrade your plan, you can do so anytime. The paid and unused portion of the previous plan will be deducted from the price of the new plan.

Is it possible to connect several Google Business Profiles under the same brand?

Each Metricool brand corresponds to a single location, so you’ll need a separate brand for each Google Business Profile. This allows you to schedule tailored content and track performance independently for each location. If you want combined reports across multiple brands, you can do this using the Looker Studio Connector (available on the Advanced Plan), which lets you include data from several brands in a single custom report.

What is a brand in Metricool?

Each brand in Metricool represents a business, brand, or customer. Under each brand, you can manage 1 profile for each social network or ad platform.

What are the main differences between a STARTER and ADVANCED plan?

The ADVANCED plan offers everything in the Starter plan, plus additional features to manage more brands and streamline your workflow:
Collaborators: Give clients or team members access to a specific brand without exposing data from others.
Looker Studio & API access: Create in-depth, customized reports and connect Metricool with other tools.
Custom report templates: Design reports that fit your needs and branding.
Zapier integration: Automate processes and save time on repetitive tasks.

Is Metricool free?

Yes! You can use Metricool for free, forever. With our Free plan, you can connect 1 brand associated to a profile for each social network, plan your content, publish content automatically, manage messages from your networks, and more.

Can I downgrade my current subscription?

Yes. You can switch to a lower plan at any time, and the change will take effect at the end of your current billing period.

Where can I download my invoices?

Invoices are automatically generated once payment by card or PayPal has been made. They can be downloaded from your account settings. It can also be set up to automatically, so you receive them in your email.

Ask us anything

Tell us about your situation and we’ll help you find the perfect plan.