Custom Pinterest Reports with Metricool
The first day of the month shouldn’t make you break out in a cold sweat. When you’ve got your numbers under control, everything else falls into place. Metricool custom Pinterest reports provide valuable insights into user engagement, audience demographics, and campaign performance. They’ll give you the peace of mind you need.
These reports are essential for businesses, marketers, and content creators looking to optimize their strategies. We will tell you how to download these reports and what information you will find within them.
Pinterest Analytics vs Metricool
Giving your content a creative touch is essential, but analyzing how users interact with it is equally important. Let’s take a look at how you can do that with Pinterest’s built-in analytics and compare it with Metricool.
Pinterest Analytics
Pinterest Analytics provides the following data:
- Pin engagement analytics: Clicks, impressions, saves, save rate
- Conversion: Outbound clicks, outbound click rate
- Audience insights: Total audience, engaged audience, demographics
- Video stats: Video views, average video play time
- Board stats: top-performing Pinterest boards by engagement, impressions, outbound clicks, and saves.
Metricool Pinterest Analytics
When you analyze your Pinterest content performance with Metricool, you receive all of the data above, as well as:
- Pinterest community growth: Growth chart, follower balance, followers per pin, following trends, pin posting activity
- Pin performance metrics: Impressions over time, total engagement (for all pins), interaction breakdown
- Your performance data: Pin posting frequency
As well as allowing you to analyze your content performance with greater depth, Metricool also provides data that will encourage you to look at your own performance. This will help you optimize your frequency and processes.
How to download Custom Pinterest Reports with Metricool
With Metricool, you have the data of your pins in one click and the possibility of customizing each Pinterest report.
You are probably familiar with the tool if you already have a Metricool account. Otherwise, you will have to register first.
Let us guide you on how to download your first Pinterest report with Metricool:
1. Open Metricool.
2. Click on the Analytics section and scroll down to the Reports on the left side column.
3. Customize your Pinterest report:
▶️ Select the period you want to include: the previous month is selected by default.
▶️ You can customize your report with templates where you can choose the colors and which slides you want to include. Bear in mind that this option is only available on Advanced and Custom plans.
▶️ Choose which social networks will be in your report or how the tables will be sorted by (engagement, reach, reactions,…) and the maximum number of rows on each table.
▶️ Customize the report with your company’s logo or your client’s.
▶️ Remember that you can enable the option to receive the report to your email or your client’s with a personalized message at the beginning of each month.
4. Choose the format for your report: PDF or PPT. It will take a few seconds to download.
5. All set to download your report to your computer.
You can quickly access the last ten reports that you downloaded without waiting.
By the time you’ve finished reading this brief guide, you already have the report downloaded from Pinterest and ready to deliver to your client.
The option to download reports from Metricool is only available for Premium plans: Advanced or Custom.
What Pinterest Custom Reports Contain
This is the information you will find in our Pinterest reports:
Impressions
In the first section, you will see the number of impressions you have achieved with your pins and the number of pins you have uploaded to your Pinterest.
This way, you can compare at a glance the performance of your pins through impressions and published pins.
Engagement
Engagement is crucial to understanding the commitment of your audience to your account.
In the Metricool report, you have the data of the engagement, interactions, and the number of pins you have published.
Interactions
Interactions are the actions the user does with your content. If they like it, comment, etc. Each social network has its own actions and Pinterest too.
In this case, Metricool gives you detailed information about pin clicks, outbound clicks, pins saved by users, and the number of pins published.
List of Pins
Pinterest Pin Ranking will allow you to see and analyze at first glance the performance of your pins in detail: publication date, impressions, saves, outbound clicks, pin clicks, video views, etc.
You also have this data in your Metricool control panel, and you can download this table in CSV format for further analysis.
With the Metricool reports, you have everything ready to get the metrics from Pinterest while you dedicate yourself to other tasks. Now you just have to send it to your client or present it to an agency if you want to collaborate with them.
FAQs
How can I improve my Pinterest engagement?
Posting consistently, using high-quality visuals, and engaging with your audience helps.
How often should I check Pinterest Reports?
Checking weekly helps you stay on top of trends and engagement shifts.
Do I need a business account to access Pinterest Analytics?
Yes, only business accounts have access to analytics.
Can I download Pinterest Reports?
Yes, you can export reports for further analysis.
What is the most important Pinterest metric?
Engagement rate is a key indicator of pin success.
