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Podcasts are now a huge part of the mainstream media. As of September 2023, there are over 3 million active podcasts, and a solid amount of these are podcasts regarding social media marketing.
Podcasting is the perfect way to educate and entertain your audience in such a unique way. Social media marketing makes for a great podcast niche because the social media marketing world is changing every day and podcasters have no shortage of topics for each episode.
In this blog, we have carefully curated the top 10 social media podcasts that are shaping the podcast industry in regard to social media marketing.
Social Media Podcasts to Know
The Garvee Audio Experience Podcast hosted by Gary Vaynerchuk discusses all things social media marketing from Q and A’s, to Keynote speeches on social media marketing, to interviews, and his current thoughts on trends and business as a whole. He posts content daily and today’s episode went back to basics where he shared a roundtable Q&A he held recently in Saudi Arabia about how to hire the best team.
Both John Wall and Christopher Penn host Marketing Over Coffee. This podcast speaks to all those marketing and technology enthusiasts or those who want to learn more about marketing. Their content consists of interviews, thoughts on new trends, and marketing tips and tricks. These podcasts are released once a week on Thursdays. We recommend giving their recent podcast with Louis Gudema about Bulls Eye Marketing.
Social Pros Podcast gets down to the nitty-gritty of social media marketing. Hosts Jay and Adam unveil the real-life work that social media marketers do on a daily basis. Each episode is jam-packed with insights on new trends, thoughtful interviews, and rapid-fire questionnaires to the chosen guests they have on. We recommend their episode titled: Why Social Media Pros Don’t Have to Know it All. This episode dives into the pressure a social media manager feels and how to deal with that.
The Savvy Social Podcast is hosted by the knowledgable and lovely Andréa Jones where she uses her platform to help people understand the difficult to explain ‘why’ of social media. She invites guests to dive deep into new social media tactics each week. As we quickly approach the holiday season, recommend listening to her recent episode titled: Let’s Create Your Holiday Season Sales Strategy, where she discusses the final stretch of the year and how you can capitalize on your marketing efforts during this time.
The Digital Marketing podcast is hosted by Ciaran Rogers, Daniel Rowles, and Louise Crossley. They use their platform to give their listeners a wider view of social media marketing. They also invite social media experts to come on and talk about all kinds of topics to educate their listeners. To learn about the more recent trends of social media in 2023, we recommend giving their episode: Latest Trends In Digital Marketing 2023 a listen.
The Social Media Marketing Talkshow Podcast is exactly what it sounds like. If you want to dive into the breaking news of social media happening daily, we highly suggest tuning into these episodes. If you are a marketer yourself this podcast with give you insight on how to advance yourself or your business. All of their recent episodes are regarding social media platform updates. Their most recent episode discusses updates on YouTube such as algorithms, ads, analytics, and more.
Hashtag Authentic is hosted by Sara Tasker. She says that her podcast is “for creatives, entrepreneurs & dreamers online.” Sara is a very popular and well-known person who built her own business so she has lots of insights on the dos and don’ts of business. If you are a creator, entrepreneur, or dreamer, we highly recommend giving the episode titled Following Your Curiosity a listen.
The Science of Social Media podcast is hosted by a team called Buffer, which is a social media planning platform. They use their podcast to answer questions from their listeners regarding social media marketing. If you are starting out in the social media world, we recommend listening to their recent episode titled How to Build Your Personal Brand: Top Tips For 2023.
The Online Marketing Made Easy podcast is exactly what it sounds like. Amy Porterfield, the host of this podcast, has over a decade of experience and has made it her goal to be a mentor to all her listeners. She turned her normal 9-5 work life into a highly successful business. Each episode is designed to guide you to take the most effective actions when it comes to strategies for starting and growing your online business. Many people who have the want or are in the process of starting their own businesses have the fear of experiencing an overwhelmed or burnt-out feeling. If this is your fear as well, make sure you give her an episode titled:4 Ways To Avoid Burnout.
The Goal Digger Podcast is hosted by Jenna Kutcher. She does a great job of motivating her listeners by providing them with productivity tips, and social media strategies, and most importantly she shares many inspirational stories to inspire her listeners to work on their online presence. If you find yourself at a crossroads in your social media marketing life, we highly recommend giving the episode titled: Real Talk: Is It Time to Quit or Should I Push Through?
Whether you are driving to work, cleaning your house, traveling, or want to educate yourself on topics in a fun and engaging way, podcasts are the answer.
There are so many Social Media Marketing podcasts out there that can answer all of your questions, inspire you to do better and stay up to date on trends, tips, and tricks. We highly recommend diving into some of the podcasts we discussed above. Also, be sure to check out our latest Metritalk where we open up our mics and get into EVERYTHING podcasts:
Podcasting is definitely growing quickly and may be a good idea to dive into, to learn more about how to harness the power of podcasting, click the button below: