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Gretchen Oestreicher

Gretchen Oestreicher is Senior SEO Content and Copywriter with over five years of experience crafting compelling content that connects with audiences and delivers measurable results. At Metricool, she stays ahead of the curve on social media trends and is dedicated to helping content creators, social media managers, brands, and businesses thrive in the digital space.

Author's posts

- Dictionary
Online Reputation Management
In today’s digital age, online reputation management (ORM) is essential for both businesses and individuals looking to safeguard their image. Whether you’re a company managing customer interactions or an individual building a personal brand, how you’re perceived online can greatly impact your success. This guide explores what is online reputation management, why it’s important, and […]
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- Instagram
The Best Instagram Planning Apps for 2025
Instagram continues to dominate as a platform for social media marketing, offering brands, businesses, and creators a space to connect with their audiences in visually compelling ways. To thrive on Instagram in 2025, a solid content strategy backed by effective planning is essential. Instagram planning apps have become invaluable tools, enabling users to save time, […]
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- Instagram
Instagram Limits in 2025
Instagram has become a vital part of our online lives, but to keep the platform enjoyable and safe, it has set various limits on user activities. Knowing these restrictions can improve your Instagram experience and help you avoid issues like shadowbanning or account suspension. Here’s what you need to know about Instagram limits in 2025, […]
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- Analytics
- Twitter
X (Twitter) Analytics in 2025
Twitter (X) analytics gives you insights into your Twitter profile, engagement, and growth. Learn how to utilize analytics for Twitter to improve your brand's social media strategy.
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- Influencer Marketing
Influencer Marketing 2025 [GUIDE]
Learn how to effectively implement influencer marketing into your brand's strategy with this guide. Before establishing this partnership, follow these steps...
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- Analytics
- Instagram
Custom Instagram Analytics Reports with Metricool
Bypass manual data collection for your social media reports. With Metricool, you can create personalized Instagram analytics report in just a few clicks.
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- Bluesky
- Social Media
How to Use Bluesky Social
Learn more about the lastest microblogging app, Bluesky Social, created by Twitter co-founder Jake Dorsey.
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- Bluesky
- Threads
Bluesky vs. Threads: Which Platform is Best for Your Brand’s Growth?
Social media is constantly evolving, and two new platforms—Bluesky and Threads—are making waves with their unique features and the potential to transform how brands connect with their audiences. While both platforms offer opportunities for organic reach and community engagement, they each cater to different user preferences and brand strategies. In this article, we’ll break down […]
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- Instagram
- Metricool
Top Apps for Instagram Messages: Enhance Your DM Management
With millions of users messaging brands and influencers on Instagram, it’s no surprise that managing Direct Messages (DMs) can quickly become overwhelming. If you’re struggling to keep up with your Instagram inbox, it might be time to explore third-party apps designed specifically for message management. From automating replies to organizing conversations, these apps offer powerful […]
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- Metricool
How to Manage and Moderate Your Social Media Inbox with Metricool
Manage all your social media messages and comments with Metricool. Discover how to use inbox management to grow your online presence and foster brand loyalty.
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- Instagram
Metricool’s Instagram Hashtag Generator
Using the right hashtags on Instagram can boost your content's visibility and help it reach a wider audience. So, how do you find the perfect hashtag? The answer lies in the Instagram hashtag search tool available on Metricool. Let us show you how it works.
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- Instagram
How to Manage Instagram Accounts Effectively
Do you want to manage multiple Instagram accounts? With Metricool you can do it all from a single platform and without losing your mind. Learn how to manage multiple Instagram accounts here.
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