Product Updates – December 2025

Instagram – Trial Reels This is a top-tier feature, Metricoolers: we’re launching Trial Reels. This feature lets you show a test Reel to a new audience of people who don’t follow you yet, so you can see how the content performs before publishing it. The goal is to check whether the Reel resonates with your […]

2026 TikTok News: The Definitive Timeline for Creators

TikTok has grown significantly since the very first days of the network in 2016, to one of the most-used social media platforms today. Learn about the evolution of TikTok’s network history here!

How to Optimize Your Google My Business Profile

Your Google My Business Profile is an easy way to get discovered by local customers. Learn how to optimize it and turn searches into real results.

Reddit for Business: Building Engagement in 2026 

Reddit for business doesn’t have to be intimidating. Learn how to join the right conversations, build trust, and grow your brand the smart way.

Can You DM on YouTube? Yes (…Soon!)

For years, one of the most persistent questions in the social media world has been: Can you DM on YouTube? If you have spent any amount of time managing a channel or building a community on the platform, you know the frustration. Unlike Instagram, TikTok, or even LinkedIn, YouTube has historically felt like a one-way […]

What are Vertical Social Networks (And How To Use Them Strategically)

In this article, we break down what vertical social networks are and why they matter in 2025. You’ll learn how to use these niche platforms to connect with the right audience, spark meaningful conversations, and grow your presence without the chaos of bigger social feeds.

How to Turn off AI on TikTok: A Guide for Creators

Artificial intelligence on social media has gone from behind-the-scenes assistant to a visible part of the user experience. As we head into 2026, TikTok has expanded its suite of artificial intelligence tools to include everything from AI video filters to automated scriptwriters and “Smart Search” features. While these tools offer efficiency, many users are seeking […]

Viral Social Media Campaigns of 2025

2025 gave us some unforgettable viral social media campaigns. Learn why they worked and how your brand can catch trends before they peak.

Slow Marketing: A Calmer, Smarter Way To Grow On Social Media

Slow marketing is about building trust, creating meaningful content, and growing your audience sustainably. In this article, we explore how to use slow marketing to connect with your community and plan with intention.

How Content Buckets Can Simplify Your Social Media Strategy

Content buckets help you organize your social media so every post has a purpose. This guide walks you through defining buckets, planning your calendar, and keeping your feed balanced, engaging, and consistent across platforms.

Looking Ahead: Social Media AI in 2026

From predicting trends to automating tasks, AI in 2026 is changing how social media professionals plan for the future. Here is what you can expect in 2026.

Influencer Marketing Trends for 2026

The fight for social media relevance isn’t getting any easier. Every channel is now more crowded than ever, full of people and other “beings”, making it difficult to stand out. The world of social media does not stand still for long. As we move into 2026, the way brands and creators work together is undergoing […]

2025 End-of-Year Social Media Audit Checklist

Wrapping up the year? This social media audit checklist helps social managers review performance and plan smarter for 2026.

5 Recurpost Alternatives for Social Media Managers

At some point, every social media manager hits the same wall. Your calendar is full. Posts are scheduled weeks ahead. Evergreen content keeps recycling. And still, something feels off. Maybe it is the lack of visibility. Maybe the analytics feel shallow. Or maybe the tool that once saved time now creates friction. Recurpost works well […]

What Are Micro-Communities and Why They Matter in 2026

You do not need thousands of followers to build trust. This article breaks down how micro-communities work and how to create one that lasts.

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