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Anniston Ward
PR, Events, and Education Specialist at Metricool with two years of experience in copywriting, SEO, influencer marketing, email marketing, and team management.
Author's posts
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The Ads Alternative: 2025 Guide to Boosting Instagram Posts
Want to create ads on Instagram and Facebook, but don’t want to go through the campaign creation process? Learn how to boost Instagram posts, creating ads in seconds. While you can do this through the Instagram app or with Meta Business Suite, Metricool also offers boosting posts for Facebook and Instagram.Read more -
- TikTok
How to Get More Views on TikTok in 2025 [8 Easy Tips]
If you feel stuck on TikTok, we are here to help. Learn how to get more views on TikTok and watch your account grow.Read more -
- Social Media
Best Time to Post on Social Media in 2025
An open debate has existed since networks became social and companies started to participate in the social media world and wanted to become “companies 2.0’, as they realized that it was one of the best possible channels for marketing and for humanizing their brands. Today, I’d like to contribute to this discussion with my point of view.Read more -
- Analytics
- TikTok
How to Analyze Your TikTok Account: TikTok Analytics Guide
Learn how to use TikTok analytics to grow your profile and convert users for your business. Access native analytics, or use Metricool to complete your social media management, for free.Read more -
- Influencer Marketing
How to Create a UGC Portfolio from Scratch for Side Hustle Success
Learn how to create a UGC portfolio to showcase your work to brands, a necessary tool for content creators looking to grow their career.Read more -
- MasterClass
[FREE Masterclass] The Magic of YouTube: Strategic Growth Through Trends, Shorts, and AI
The world of YouTube is pretty magical - as a leading video, streaming, podcast, and music platform, brands and creators have endless opportunities to get their business on the map – and in front of the right eyes. Tune in on April 24th to dive into key strategies for YouTube growth, joined by Strategic Partnerships Development Manager from YouTube, Nil ChuganiRead more -
- MasterClass
[FREE Masterclass] Shoot Like a Pro: Lighting Techniques to Elevate Social Media Content
Are you looking to enhance your social media content quality? Metricool is partnering with B&H Creators for cutting-edge lighting and shooting strategies to set your content up for success.Read more -
- Online advertising
2025 Instagram Ads Tutorial: How to Create Successful Campaigns
Instagram Ads can help your brand reach new accounts and potential clients, while creating ads directly from the platform. Learn about how to implement Instagram Ads in your strategy.Read more -
- YouTube
What is the Best Time to Post on YouTube?
Posting at the optimal times on YouTube can boost your channel's engagement. After analyzing over 600,00 YouTube videos, we have suggestions on when to best reach viewers.Read more -
- TikTok
TikTok LIVE Subscriptions
TikTok LIVE Subscriptions is a feature that allows creators to monetize their live videos on the app, through monthly user subscriptions. Learn about it here!Read more -
How to Make Money with Pinterest in 2025: 3 Steps to Monetize & Earn
Looking to make money on Pinterest? In this guide, you’ll learn how to set up your business account, design engaging Pins, and use affiliate marketing to earn passive income.Read more -
How to Improve Pinterest SEO in 2025
Want to grow your Pinterest account? Learn about Pinterest SEO to boost your content and increase visibility of your brand.Read more