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Anniston Ward

PR, Events, and Education Specialist at Metricool with two years of experience in copywriting, SEO, influencer marketing, email marketing, and team management.

Author's posts

- Analytics
- Social Media
Social Media Metrics to Measure: What to Track and Why It Matters
Not all social media metrics are created equal. By focusing on the right data points, you can better measure performance and drive your brand forward.
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- YouTube
How to Download YouTube Shorts: A Complete Guide for 2025
If you want to keep your Shorts content safe and downloaded to your most used devices, here’s the guide. Download your short videos from YouTube to Android, iOS and PC.
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- Social Media
How to Do Social Media Marketing in 2025: The Complete Guide
Social media marketing in 2025 focuses on building authentic connections, staying current with trends, and using the right tools. This guide covers setting goals, understanding your audience, creating a content plan, and adapting to trends. Whether you're a business owner, marketer, or creator, these strategies will help you succeed in social media.
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- TikTok
How to Get More Views on TikTok in 2025 [8 Easy Tips]
If you feel stuck on TikTok, we are here to help. Learn how to get more views on TikTok and watch your account grow.
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- Social Media
Best Time to Post on Social Media in 2025
An open debate has existed since networks became social and companies started to participate in the social media world and wanted to become “companies 2.0’, as they realized that it was one of the best possible channels for marketing and for humanizing their brands. Today, I’d like to contribute to this discussion with my point of view.
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- Influencer Marketing
How to Create a UGC Portfolio from Scratch for Side Hustle Success
Learn how to create a UGC portfolio to showcase your work to brands, a necessary tool for content creators looking to grow their career.
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- MasterClass
[FREE Masterclass] The Magic of YouTube: Strategic Growth Through Trends, Shorts, and AI
The world of YouTube is pretty magical - as a leading video, streaming, podcast, and music platform, brands and creators have endless opportunities to get their business on the map – and in front of the right eyes. Tune in on April 24th to dive into key strategies for YouTube growth, joined by Strategic Partnerships Development Manager from YouTube, Nil Chugani
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- MasterClass
[FREE Masterclass] Shoot Like a Pro: Lighting Techniques to Elevate Social Media Content
Are you looking to enhance your social media content quality? Metricool is partnering with B&H Creators for cutting-edge lighting and shooting strategies to set your content up for success.
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- YouTube
What is the Best Time to Post on YouTube?
Posting at the optimal times on YouTube can boost your channel's engagement. After analyzing over 600,00 YouTube videos, we have suggestions on when to best reach viewers.
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- TikTok
TikTok LIVE Subscriptions
TikTok LIVE Subscriptions is a feature that allows creators to monetize their live videos on the app, through monthly user subscriptions. Learn about it here!
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- Pinterest
How to Make Money with Pinterest in 2025: 3 Steps to Monetize & Earn
Looking to make money on Pinterest? In this guide, you’ll learn how to set up your business account, design engaging Pins, and use affiliate marketing to earn passive income.
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- YouTube
The Ultimate Guide to YouTube Automation in 2025
Looking to save time and simplify your YouTube management? Learn how automation can help you optimize your workflow and grow your channel with less effort.
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