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- Influencer Marketing
Mega Influencers in Social Media Marketing (2025)
Who are the top influencers? These are influencers who have more than one million followers on social networks. Do you want to collaborate with them? Here we tell you the pros and cons.Read more -
- Influencer Marketing
Nano Influencers in 2025: Small Audiences, Huge Impact
orget big numbers—nano influencers thrive on trust and relatability. This article breaks down how their loyal, engaged communities make nano creators a smart investment. Their content feels genuine, and that kind of trust is what moves the needle in today’s saturated digital space.Read more -
- Influencer Marketing
What’s a Macro-Influencer?
If your brand needs fast visibility, macro influencers can be a great option. With their large, loyal audiences and polished content, they strike a balance between smaller creators and major celebrities, making them ideal for campaigns that demand rapid exposure.Read more -
- Influencer Marketing
Mid Tier Influencers in 2025: The Sweet Spot for Brands and Businesses
Do you want to work with medium influencers? Who are they? These influencers are called medium because they have between 50k and 250k followers. What are the pros and cons of collaborating with them?Read more -
Why Instagram Design Matters for Your Profile and Business
Want to make your Instagram profile look professional? From feed layouts to color schemes, discover design strategies that attract followers and boost engagement.Read more -
- Social Media
- Social Media Studies
2025 Social Media Study: Trends Report and Previous Study Comparison
What’s trending on social media in 2025? Dive into Metricool's 2025 Social Media Report, that analyzed over 1 million accounts, 21 million posts, across 8 channels.Read more -
Delete Your Facebook Profile or Page Once and For All
Do you want to delete your personal Facebook profile or your company page? In this post, we'll explain how to erase any trace of your content on Facebook, both from your mobile phone and computer. Plus, what happens if you delete your profile.Read more -
- TikTok
2025 TikTok Marketing Guide for Businesses
Are you still wondering whether to include TikTok in your content strategy? This article will guide you on how to develop a successful strategy on TikTok.Read more -
- Social Media Studies
2024 X/Twitter Study: Data,Trends, and Best Practices to Grow on X in 2025
Are you wanting to scale your X account organically? Find cutting-edge data and trends to drive your 2025 X/Twitter strategies. Download the full report here for free!Read more -
- Content Marketing
How to Write Effective Calls-to-Action That Convert
Writing effective CTA’s encourages users to take action in your business, and promote timely campaigns. Learn how to incorporate them into your social media and website content to convert potential customers. You might have forgotten to include something vital in your website to convert visitors into customers. What is it? We are talking about call to actions (CTA).Read more -
- Content Marketing
Social Media Reporting Template
As you already know, with Metricool, you can measure and analyze all your social media accounts. Beyond our platform, we’re giving you a social media report template to make your daily tasks that much easier. FREE Social Media Reporting Template First things first! Want to download your social media report template? Fill out this form […]Read more -
- Social Media
- Social Media Studies
2024 Social Media Study: Trends and Comparisons to The 2023 Study
What’s trending on social media in 2024? Access our 2024 Social Media Study, revealing trends of 9 social media platforms, after analyzing over 1 million professional accounts and more than 33 million posts.Read more