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What is LinkedIn Premium
If you are a regular LinkedIn user, have you ever considered activating LinkedIn Premium?
The social media platform for professionals, LinkedIn, offers a “freemium” model. That is, it is free to use but has paid features. This is what is known as LinkedIn Premium.
You might consider whether to pay for these premium benefits, but still, you are not clear about its advantage or what types of plans there are. We are here to tell you everything you need to know about LinkedIn Premium to make a decision!
Differences between LinkedIn Free and LinkedIn Premium
Let’s start from the beginning to make an informed decision. First, you need to know the differences between the free version and the paid plans.
The main differences between these two types of accounts are based on five key aspects of how the social platform works.
✅ Inmail messages
You can send private messages and chat with contacts with a free account, but with a specific limit.
With a Premium account, you can send Inmail to non-first degree contacts. Depending on the plan, you have up to 30 Inmail messages.
✅ The visits
One of the most exciting features of LinkedIn is knowing who visits your profile, be it a company or a personal profile.
With a free account, you have a limit of up to 5 people who have visited you. With Premium, you can see who visited your profile in the last 90 days.
✅ The searches
Searching on LinkedIn is almost an obligation. In the end, looking for work is the primary purpose of the platform.
If you have a free account, you have certain parameters that limit this search. On the other hand, if you are Premium, you can expand the advanced search by segmenting by keywords, type of company, or the sector in which it operates.
✅ The types of plans
The free account is unique, with its limitations.
While with a Premium, you have several plans to adapt to your profile type, company or personal, if you are looking for a job, etc.
This allows you to segment your goals and not pay for a full pack if you don’t have to.
LinkedIn Premium: plans
As we have mentioned before, there are several types of plans adapted to any LinkedIn user profile.
We will tell you in summary what each one consists of and how they can help you.
LinkedIn Premium Career
For those users of the social network who are actively seeking employment, this premium account is interesting.
It allows your profile to stand out, and you can contact the hiring managers of the companies, compare yourself with other users who apply for a position, and acquire new skills in your career.
✅ Price: $29.99/month.
According to LinkedIn …
“Candidates with Premium Career get hired an average of 2X as fast”
LinkedIn Premium Business
If you have a personal brand or a business, this type of Premium account is for you to boost your business and expand your networking.
Improve the connections with your network, reach the right user and promote your business to give more visibility to your profile.
✅ Price: $59.99/month.
According to LinkedIn …
“Premium Business members get an average of 6X more profile views”
LinkedIn Sales Navigator
The ideal plan for those users who are sales professionals and use LinkedIn to expand their client base.
You have the sales navigator platform to obtain real-time information on sales, the possibility of creating a client portfolio, and a more advanced search tool to find your target.
If your goal is to expand the relationships between your contacts to turn them into clients, this is a perfect option.
✅ Price: $79.99/month.
According to LinkedIn …
“Top social selling professionals are 3X more likely to exceed quota”
LinkedIn Recruiter Lite
If you are looking for the ideal candidate for your company, this premium account model will come in handy.
This type of Premium account facilitates communication with candidates so that you can connect with them directly and find them easily.
You have free job advertisements, daily candidate recommendations, and 30 InMail messages per month, among other aspects related to your search for the ideal candidate.
✅ Price: $139,99/month
As you can see, each Premium account plan is prepared for a different user profile. A well-defined profile among job seekers, companies, or sales professionals.
Now, if you already have a decided profile, how to activate this Premium account?
How to activate your Premium account on LinkedIn
If you plan to try one of the LinkedIn Premium Plans, we will tell you how to activate it.
💡 Do you still have doubts?
As a LinkedIn user, you have access to a free-month trial without paying anything. A trial that you can cancel at any time.
In any case, LinkedIn notifies you 7 days before the end of the trial so that you can cancel it.
To be a new Premium member of LinkedIn, you have to tap on ‘Me’ in your profile and click on ‘Try Premium Free.’
On the next screen, LinkedIn offers you a small questionnaire about your goals to be Premium and thus help you choose the one that suits you best.
Choose from the options and click ‘Next,’ then choose the appropriate plan and start your free trial.
Done!
How to cancel your LinkedIn Premium subscription
If you have been a premium member for a long time and want to cancel your subscription, you can do so easily.
Enter LinkedIn and in the ‘me’ section, go to ‘Access My Premium.’ Click on Manage Premium account, and from the Subscription Administration page, follow the instructions to cancel it.
Conclusion: LinkedIn Premium or Free?
If you have come this far, you are still thinking about what to do with your LinkedIn account: continue using the free options or opt for a new membership.
✅ What is the conclusion we draw?
LinkedIn Free has all the features and tools to maintain a professional profile on the web: a resume, recommendations from other users, a wall to share posts and achievements.
But is it enough to find a job or find the ideal candidate for your business? The free LinkedIn profile maintains your work presence on social media, but it has several limitations compared with the Premium version.
The Premium version can be used for specific periods when you need one of the paid features and not as something long-term.
And you, what are your thoughts about LinkedIn Premium? We will read your comments. 👇🏻