Hands up if you work in social media and want a platform where you can manage several Facebook Ads accounts at once… Did you put your hand up? We know you did.
✅ Save time so you can focus on other tasks.
✅ Create and analyze your campaigns all from one platform.
✅ Manage all your social accounts from one place.
Sounds like paradise, right? This paradise is closer than you think… thanks to Metricool!
We’ll tell you all about how and why in this post.
How to manage multiple Facebook Ads accounts with Metricool
It’s pretty simple: all you have to do is connect your Facebook Ads profiles with Metricool and voilà… you have all you need to succeed with your ads.
Of course, first, you’ll need to create a Metricool account, so here’s everything you need to know about how to set one up.
If you already have an account with Metricool and are logged in, go to the top right corner to the name of your brand and click Connections > Facebook Ads > Connect Account.
Now that you’re all set to get started, let’s look at what Metricool has to offer for managing different Facebook Ads accounts.
Create your Facebook Ads campaigns
Go to the ads section to manage your Facebook Ads campaigns.
You’ll find this section in the top menu of your Metricool dashboard. What can you do from there?
▶️ Create your ad campaigns as if you were on the Facebook Business Manager platform itself.
Select a goal for your ads, segment your audience, choose the design, and set a budget before launching. You can do it all from Metricool.
▶️ Manage the campaigns you’ve created and see all the information for each one on one screen: start date, status (pending, active, deleted, etc.), budget, cost, and more.
From this screen, you can also make minor changes or adjust your campaigns to achieve the goal you want; modify the budget, and change the status of your campaign.
Analyze your ads’ performance
If you want your ads to succeed, measuring your results is vital. This will be helpful to see whether you need to make changes to your ads or not.
Here are all the data Metricool lets you see for your ad campaigns:
📈 Reach: this metric includes info on the number of impressions, reach and the cost of your ads.
📈 Results: the results section offers metrics on the number of clicks and money invested.
📈 Performance: data about CPM, CPC and CTR, as well as what you’ve spent on ads so that you can compare it all in one graph.
📈 Campaigns: a list of all your campaigns ordered just the way you like it, with all the information at a glance: impressions, clicks, reach and conversions. You can even download this information in CSV format to have it to hand whenever you need it.
Create campaign reports
Have other clients you manage Facebook Ads campaigns for?
They care about results, and with Metricool you can present the performance you’ve achieved to your clients in convenient PDF or PPT reports.
The reports include metrics about your FB Ads campaigns, and you can even customize them with your client’s logo (a nod they’ll love) or send them straight to their inbox with a custom message.
All this with Metricool? It’s the real deal: manage multiple Facebook Ads accounts with Metricool from your dashboard.
Need a guide on how to use Metricool? We’ve got you covered.