What Is Twitter ALT Text?
Twitter ALT text (short for Twitter alternative text) is used to help people with disabilities access Twitter content.
Now offered on many social media platforms, this feature allows you to add descriptions for non-textual content —think images, videos, gifs, diagrams, etc. Adding this description makes it easier for visually impaired users to understand what you’re uploading.
In this post, we’ll be guiding you through how to add alternative text and how to do it with Metricool.
How to add ALT text on Twitter
You can add Twitter ALT text to any Tweet you post with an image.
If you add more than one —up to 4 per Tweet—, Twitter lets you include ALT text for each image you upload.
Here’s how to add ALT text on Twitter step by step:
- Click on Compose Tweet: write your Tweet with everything you want to add: hashtags, mentions, and emojis —as you would with any Tweet.
- Add the image or images you want to accompany your Tweet. Once uploaded, click on Edit or Add description.
- Twitter takes you to a window where you can enter your Twitter ALT text. You get up to 1000 characters to describe each image you want to post.
- When you’ve finished, select Done and then if you’re happy with it, click Tweet.
Your Tweet will be ready to go with ALT text available for other users to see.
If you prefer, you can schedule the Tweet to be posted on a certain date.
How to add ALT text on Twitter with Metricool
Metricool gives you another way to add alternative text to your Tweets.
The process is similar but with an extra addition that you’ll love: on top of being able to schedule Tweets with the ALT badge, you can also add it to any threads you schedule, including image descriptions for any of the images you post in the thread.
How to add alt text to Twitter images with Metricool
- Click Create New Post and select Twitter.
- Add the content you want to include in the Tweet, along with the images.
- Once they’ve uploaded, tap the button with the three dots above the image you’ve shared.
- Click Add alt text to image. You have up to 500 characters to describe your image(s).
- Select the time and date you want to post your Tweet and click Save.
Remember that you can add Twitter ALT text to any of the images you’ve added to your scheduled Tweets list separately.
You can also schedule your Tweet thread and embed alternative text in each image you add.
As you can see, alternative text on social media is important to help users who are visually impaired or blind. Twitter ALT text for instance makes your content more user-friendly and inclusive for these followers and will improve your brand image among your Twitter community.
If you’d like to plan a winning Twitter strategy, Metricool’s Twitter marketing guide is the handbook you’re looking for.
