Image sizes on LinkedIn

Sara Martín

Sara Martín, metricool.com

Learning about the correct image sizes on LinkedIn will help you to protect your profile’s image and transmit professionalism.

Check if you see yourself and your relationship with LinkedIn in any of these three scenarios:

  • You have a LinkedIn profile but you hardly use it.
  • You opened an account a long time ago and never used it again
  • You use it daily but you are not taking care of your profile picture and the rest of your posted images.

 

If your answer was yes to any of these situations, then I recommend that you learn more about what LinkedIn is and how to use it, this way you won’t fall behind.

LinkedIn is not a social network focused on sharing photos unlike Instagram. Even so, it’s important to use the correct image sizes so they don’t display pixelated or distorted.

LinkedIn is a professional tool where you must show your best image to companies and all the professional contacts. Besides, using the correct sizes helps to improve the engagement on LinkedIn, which is not an easy task.

Personal profile images on LinkedIn

Despite of the fact that photographs are not the main focus on LinkedIn, they are a fundamental pillar to give credibility, good image and transmit professionalism to your profile.

 

Profile image size

The profile photo is important as it helps to differentiate you from the rest and show your image.

Thanks to this photo, people and businesses will put a face to your curriculum.

  • Recommended size: 400px x 400px
  • Minimum dimension: 130px x 130px

 

You can find some tips about how to choose the perfect photo for your LinkedIn profile here.

 

Background Image

This image appears behind the profile picture. With this photo you can reinforce your brand’s image.

  • Size: 1584px x 396px

Include an image related to your sector or one of yourself in a successful work situation like delivering a speech, working with clients, in your office, etc.

 

Images on your posts

You can publish content as you do it on other social networks. If your post includes an image, the best dimension should be:

  • Size: 520px x 320px

 

Post with a link

There is an option that you can share links to LinkedIn, the image preview will be shown as follows:

  • Size: 520px x 272px

 

 

Images on LinkedIn Company Pages

Like on Facebook, LinkedIn gives you the option to create business pages where a profile for companies is published.

It is also important that companies properly display their photos so their image isn’t damaged and their professionalism is reinforced.

 

The main and most important image of all. This is essential to make your brand recognizable by users.

  • Size: 300px x 300px

 

Cover image

This photo represents your company and fortifies your logo image.

  • Size: 1584px x 396px

 

 

LinkedIn Ads images

Like the rest of social networks, LinkedIn also has its own platform to create ads.

  • General ads: 50px x 50px
  • Laderboard: 728px x 90px
  • Wide Skyscraper: 160px x 600px
  • Rectangle: 300px x 250px

 

Video sizes on LinkedIn

LinkedIn allows posting videos in different formats: ASF, AVI, FVL, MPEG, MKV, MOV and WebM.

  • Video sizes: Between 75 KB and 5 GB.
  • Duration: Between 3 seconds and 10 minutes.

 

If you want to know all the image sizes for the different social networks

Now you know the correct sizes for all your LinkedIn images to become an expert!

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