How to track followers on Twitter 

If you have experience working in social media and with Twitter, you know how important it is to know how to track followers on Twitter and other metrics related to your account. One of the most important metrics you can measure is your community’s growth.

There are a host of tools you can find online to measure this metric and find out how your follower community is growing. In this post, we’ll be exploring both Twitter’s own analytics tool and the Metricool application to measure your followers on the social network.

Twitter followers: how to track your community’s growth

Having control over your followers and community’s growth is a great yardstick to measure your work’s success.

It’s not the only one, but if your content is interesting, you’ll gain a steady stream of new followers, so it’s a good indicator you’re onto a winner.

That said, how do you measure your followers on Twitter?

Analyzing your followers with Twitter

To view your Twitter followers from the platform itself:

• Log in to your account and click on your profile.

On your account’s homepage, you’ll see the number of users you follow and your number of followers. That’s all you need to do — the figures are there at a glance.

You can click on followers to view each follower one by one and perform several actions with them: follow, mute, delete, block, or report.

• Click Analytics in the left column.

Twitter has its own analytics tool called Twitter Analytics.

The Analytics page gives you information about your followers and shows you which ones you’ve gained month by month. This gives you valuable insight into the months when your content and account were most successful.

Here you can also find other metrics for your profile, such as Tweet impressions and the number of Tweets you’ve posted.

✅ All you need is a Twitter account and to access the Analytics section to measure your profile’s performance.

✅ Access other important metrics about your Twitter profile like tweets or prominent mentions.

Analyzing your Twitter followers with Metricool

Metricool is the Swiss army knife of social media tools for measuring and planning social media content — and Twitter is no exception.

So, how can you keep track of your followers on Twitter from Metricool?

• In Metricool’s Analytics section.

To measure your Twitter followers with Metricool, you’ll need an account and to connect your profile to the platform. If you’ve already done that, you can go straight to the analytics section.

▶️ Create your Metricool account ◀️

Metricool offers you information on:

▶️ The number of followers you gain per day and the number of accounts you follow. 

▶️ The followers you’ve gained in any given time frame: see your growth month by month, every two months, or in the last year.

▶️ A balance sheet of followers you’ve gained and lost with the number of Tweets you’ve created. This is great to compare whether quantity is better than quality or vice versa.

▶️ Information about new followers and lost followers, with data such as the people they follow and who follows them.

✅ Detailed information on your followers from the time frame you want to analyze, together with your follower balance and growth.

✅ Option to download customized reports of your performance on Twitter, including follower metrics.

✅ Metricool gives you everything you need to understand the evolution of your followers and your Twitter account’s performance and manage your content on the one platform: content planning, Tweet analytics, thread scheduling, etc.

Now you know how to track your followers on Twitter and measure them with both Twitter and Metricool, plus how important analytics are for your content to succeed.

Want to learn more about Twitter? This Metricool Twitter marketing guide will become your holy grail. 

Carlos Bravo , 29 June 2022