Social Media Tools: Metricool vs. Sprout Social
Metricool, the tool you were looking for
The expert social media copilot, yours from $0 a month
Analyze in-depth, plan without limits, and add links to your bio.
Everything you need to boost your social media strategy starts here.
For life. No credit card. No strings attached.
Get started for free. Yes, free. No trial period, no credit card, forever.
Plan unlimited content for up to 11 different accounts
Analyze and generate personalized reports
Create and measure Google and social ad campaigns
More than 2 million users trust Metricool
… and here’s why:
Source: G2 Comparative report Winter 2024
Plan comparison
- Free plan
- Premium plans from
- Audience limit
Metricool
- ✔
- $18/month for 5 brands with 11 social media accounts per brand
- Unlimited on all plans and prices
Analytics and reports comparison
- Analysis from
- Competitor analysis
- Web/blog analytics
- Hashtag analysis
- Social ads analysis
- Report generator
- Report customization
- Automatic reporting
- Looker Studio Connector
Metricool
- 11 accounts for $0
- ✔
- ✔
- ✔
- ✔
- From $18/month
- From $18/month
- From $18/month
- From $45/month
Calendar and planner comparison
- Connect to
- Unlimited monthly content planning
- Automatic publishing
- Best Hours Generator
- Approval system
- Schedule Content in Bulk
- Feed Previews
- Multimedia and post library
- Image and video editor
- PDF scheduling (LinkedIn)
- RSS Feed scheduling
- Hashtag search
- AI Social Media Assistant
- Drive Integration
- Canva Integration
Metricool
- Up to 11 different social media accounts
- ✔
- ✔
- ✔
- From $45/month
- From $0
- From $0
- ✔
- ✔
- ✔
- ✔
- ✔
- From $0
- ✔
- ✔
Compare link-in-bio tools
- Create of multiple links-in-bio
- Link-in-bio analytics
- Customizable templates
Metricool
- ✔
- ✔
- ✔
Ads manager comparison
- Google Ads Analytics
- Facebook Ads Analytics
- TikTok Ads Analytics
- Google and Facebook Ads campaign creator
- Automatic results reporting
Metricool
- ✔
- ✔
- ✔
- ✔
- ✔
Team and other features
- Team access and role management
- White Label
- Inbox management
- Drive Integration
- Canva Integration
- Zapier Integration
- Looker Studio Integration
Metricool
- From $45/month
- ✔
- ✔
- ✔
- ✔
- ✔
- ✔
What do our users say about us?
The only tool you need is just a click away
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Manage your entire social media strategy from $0
Analyze, plan, manage conversations, and create social media ad campaigns from one place.
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Choose the right plan for you
Create the experience you need. Whether you’re freelance, working for one or multiple clients, or as part of a social media team, you’ll find an ally in Metricool. Get much more, for much less.
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Our best-kept secret?
We’re always here for you. No chatbots. No endless FAQs. Just real, human support tailored to your questions. When you need us, we’re ready to help.
For life. No credit card. No strings attached.