Metricool, the tool you were looking for

The expert social media copilot, yours from $0 a month

Analyze in-depth, plan without limits, and add links to your bio.

Everything you need to boost your social media strategy starts here.

For life. No credit card. No strings attached.

Get started for free. Yes, free. No trial period, no credit card, forever.

Plan unlimited content for up to 11 different accounts

Analyze and generate personalized reports

Create and measure Google and social ad campaigns

More than 3.5 million users trust Metricool

… and here’s why:

Plan comparison

Metricool

Free plan

Yes

Premium plans from

$20/month for 5 brands with 11 social media accounts per brand

Audience limit

Unlimited on all plans and prices

Sprout Social

Free plan

No

Premium plans from

$199 per month for 5 social media accounts

Audience limit

Limit according to plan and price

Analytics and reporting comparison

Metricool
Sprout Social
Analysis from
11 accounts for $0
Competitor analysis
Included
Web/blog analytics
Included
Hashtag analysis
Included
Social ads analysis
Included
Report generator
From $20/month
Report customization
From $20/month
Automatic reporting
From $20/month
Looker Studio Connector
From $53/month

Calendar and planner comparison

Metricool
Sprout Social
Connect to
Up to 11 different social media accounts
Unlimited monthly content planning
Included
Automatic publishing
Included
Best Hours Generator
Included
Approval system
From $53/month
Schedule Content in Bulk
From $0
Feed Previews
From $0
Multimedia and post library
Included
Image and video editor
Included
PDF scheduling (LinkedIn)
Included
RSS Feed scheduling
Included
Hashtag search
Included
AI Social Media Assistant
From $0
Drive Integration
Included
Canva Integration
Included

Compare link-in-bio tools

Metricool
Sprout Social
Create of multiple links-in-bio
Included
Link-in-bio analytics
Included
Customizable templates
Included

Ads manager comparison

Metricool
Sprout Social
Google Ads Analytics
Included
Facebook Ads Analytics
Included
TikTok Ads Analytics
Included
Google and Facebook Ads campaign creator
Included
Automatic results reporting
Included

Team and other features

Metricool
Sprout Social
Team access and role management
From $53/month
White Label
Included
Inbox management
Included
Drive Integration
Included
Canva Integration
Included
Zapier Integration
Included
Looker Studio Integration
Included

What do our users say about us?

The only tool you need is just a click away

Manage your entire social media strategy from $0

Analyze, plan, manage conversations, and create social media ad campaigns from one place.

Choose the right plan for you

Create the experience you need. Whether you’re freelance, working for one or multiple clients, or as part of a social media team, you’ll find an ally in Metricool. Get much more, for much less.

Our best-kept secret?

We’re always here for you. No chatbots. No endless FAQs. Just real, human support tailored to your questions. When you need us, we’re ready to help.

For life. No credit card. No strings attached.