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Metricool Pricing: Premium vs. Free Plans
If you have looked into Metricool’s pricing, you can see that there is a plan for everyone, from those just getting started in social media management, to our expert social professionals.
Before diving in, you need to understand the differences in Metricool’s pricing plans so you can choose the one that aligns with your brand goals.
What plans does Metricool offer? Let’s see!
Is Metricool Free?
First and foremost, we have a Freemium plan that any user can utilize for zero cost, forever! We take pride in offering a completely free platform to those small business owners, freelancers, entrepreneurs, and social media managers who don’t have the means to spend thousands of dollars on social media management tools. And to be honest, it doesn’t need to be!
With a Metricool free plan, you can access features such as:
- Scheduling and auto-publishing social media content across multiple social media networks at once.
- Analytical data for your profiles and social media content, and competitor data to evaluate how your competitors are performing.
- AI text generator usage three times per month, for a total of 15 new content ideas.
- Up to three months of historical data.
- Inbox management for Instagram, Facebook, Twitter, Google Business Profile, TikTok, and YouTube.
- Campaign creation and management for Google and Facebook Ads.
Metricool Premium Plans
Metricool’s pricing plans differ depending on how many brands you need to manage, how big your team is, and how you want to grow your social media presence.
If you manage multiple brands and want to expand the possibilities you have within Metricool, you may want to consider upgrading to one of Metricool’s Premium plans.
What are Metricool Premium plans?
Metricool Starter Plan
When the matter gets serious and you already have a recognized brand or business, the free plan isn’t enough. What else do you need?
The Starter plan allows you to manage 5 to 10 brands, with connections to each social network with unlimited scheduling and planning.
With this plan, you can enjoy all of the features available in a free account plus:
- LinkedIn connection, scheduling, analytics, and inbox management.
- Competitor analysis of up to 100 accounts (10 for YouTube).
- Customizable social media reports, downloadable for PDF and PPT.
- Multiple link-in-bio pages with SmartLinks.
- Use the AI text generator three times a month, per brand.
- Analytics with unlimited data history.
▶️ Up to 5 brands for $18/month with an annual payment or $22/month with a monthly payment. Up to 10 brands for $31/month with annual or $38/month with monthly payment.
✅ Discover the Starter Plan here
Metricool Advanced Plan
Okay, so you’re unstoppable, and your customer base continues to grow. You and your team are happy with the Starter plan, but you’ve realized you want a bigger piece of the pie.
The Advanced plan will fit like a glove, with the same features and advantages as the Starter, but with more branding options. With this plan, you can connect up to 25 brands, and publish unlimited content per month.
Plus, take advantage of these Advanced plan features:
- Unlock team and client access, role management, and our content approval process.
- Use our AI text generator up to 50 times per brand, per month.
- Create customizable social media templates for your reports.
- Utilize a Zapier integration, and the option to use the Looker Studio connection.
▶️ Up to 15 brands for $45/month with an annual payment or $54/month with a monthly payment. Up to 25 brands for $72/month with annual or $88/month with monthly payment.
✅ Discover the Advanced Plan here
Metricool Enterprise Plan
You set the limits at work. The Custom plan at Metricool will take you beyond the next level.
With this subscription, you have all the advantages mentioned before, plus the availability to now manage 50 accounts or more
What else can you do with a Custom plan?
- Access Metricool’s white-label feature to integrate Metricool into your web application or tool to offer Metricool’s features within your product.
▶️ Contact us to get started with a Custom Plan.
✅ Register here and become a Custom Plan member
Do you manage more than 50 brands?
No problem. It is possible to create a tailored plan for you if 50 brands fall short.
Premium or Free: Which One Should I Go For?
If you have just started building your business or agency’s social media presence, the best option is to start with a free account. Although Metricool’s pricing for premium plans is attractive for its price and features, our recommendation is to start slowly and climb up the ladder as your business grows.
The Starter version is a great way to get comfortable with Metricool’s advanced features, and see how this can help your business.
With Metricool’s free plan, you can manage one brand. You can schedule content, find the best hours to post, use one SmartLink for your social media profiles, create Autolists to post periodically, and analyze your social media competitors.
As you can see, Metricool’s pricing is designed for each person, depending on your needs. If you are not sure which plan is best for you, you can always ask us in our live chat to solve your questions, right away.
You can also read this mega tutorial explaining each of Metricool’s features.
Do you have any questions about the Premium vs Free Metricool plans? Let us know in the comments. 👇🏻