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Social Media
Highlights
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- Social Media
- Social Media Studies
2025 Social Media Study: Trends Report and Previous Study Comparison
What’s trending on social media in 2025? Dive into Metricool's 2025 Social Media Report, that analyzed over 1 million accounts, 21 million posts, across 8 channels.Read more -
- Social Media
The End of Twitter’s Era: ‘X’ Takes Over
Why did Musk implement X now? What changes has the network seen? What will the future of X look like? Read all about Twitter's rebrand here.Read more
Last posts by Bluesky
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- Bluesky
Bluesky Starter Packs: Curate and Share Top Feeds and Accounts
Bluesky Starter Packs are little goodie bags filled with content that you can share with up to 150 contacts. Draw your community's attention to specific topics – and learn step-by-step how to do it.Read more -
- Bluesky
How to Use Flashes the Bluesky Instagram Alternative
Flashes is a new photo- and video-sharing app designed for the Bluesky ecosystem, offering a decentralized alternative to Instagram. This guide covers everything you need to know about Flashes, from its features and setup to how it integrates with Bluesky for a seamless social media experience.Read more -
- Bluesky
- News
Pinksky: The Instagram Alternative You Need to Try [Now Available]
Social media feels like a whirlwind these days. From Meta ending its fact-checking program to X’s constant controversies, users are exploring alternatives. Platforms like Bluesky Social have risen as havens for those looking for more authentic social media experiences. Building on this momentum, Pinksky has just launched – a third-party photo-sharing app designed for Bluesky. […]Read more
Last posts by Facebook
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How to Create a Facebook Business Page: Step-by-Step Guide for Success
A well-crafted Facebook Business Page lets you communicate with customers, run ads, and sell products. Learn how to set up your page and explore strategies for growing your online presence.Read more -
Facebook Image Size Guide 2025
Want to make your Facebook content stand out in 2025? Our comprehensive guide covers the best image sizes for every type of post and ad type, from profile pictures to event covers, plus tips for optimizing your visuals for maximum engagement.Read more -
How to Monetize Facebook in 2025: A Creator’s Guide
Explore different ways to monetize your Facebook page and groups in 2025, including the newest monetization features recently introduced by Facebook.Read more
Last posts by Google Business Profile
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- Google Business Profile
- Metricool
How to Manage a Google Business Profile from Metricool
Connect your GBP with Metricool to manage your account with ease. Rather than publishing manually, switching between platforms, schedule, analyze, and manage all your social media profiles in one place.Read more -
- Google Business Profile
How to Optimize Your Google Business Profile in 6 Ways
Google Business Profile has become one of the most powerful tools when it comes to local SEO. That's why it is very important to keep your listing optimized. Do you want to know how? Read this article to find out.Read more -
- Google Business Profile
Google Business Profile Tutorial for Beginners
Learn about a complete tutorial on the Google Business Profile. We discuss how to set up your account, the features, and why your business should have a google business profile.Read more
Last posts by Instagram
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Trending Hashtags on Instagram: May 2025
Hashtags are key on an Instagram strategy. They help you reach a wider audience and engage more users. Discover the most popular Instagram hashtags by industry.Read more -
How to Delete Your Instagram Account: Via Mobile or Desktop
Have you been thinking about deleting your Instagram account? Learn how to do it here, from your computer or mobile device. Also learn how to temporarily disable your account.Read more -
The Ads Alternative: 2025 Guide to Boosting Instagram Posts
Want to create ads on Instagram and Facebook, but don’t want to go through the campaign creation process? Learn how to boost Instagram posts, creating ads in seconds. While you can do this through the Instagram app or with Meta Business Suite, Metricool also offers boosting posts for Facebook and Instagram.Read more
Last posts by LinkedIn
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- Social Media
50 LinkedIn Statistics for Social Media Marketers in 2025
Manage your brand's LinkedIn marketing strategy with these 50 key facts and statistics. Discover user demographics, usage habits, marketing trends, and advertising data.Read more -
- News
LinkedIn Launches New Creator Hub: Tips for Content Creators
Want to boost your presence on LinkedIn? We’ve got great news! LinkedIn just launched a new hub packed with expert tips for content creators. Introducing the “Create on LinkedIn” Hub—a new resource for creators, social media managers, and professionals who post regularly. Get actionable advice, best practices, and insider strategies to make the most of […]Read more -
2025 LinkedIn Trends: 8 Ways to Grow
Have you found yourself struggling to keep track of the latest LinkedIn trends? If so, you’re not alone. The platform has grown beyond job-hunting, rapidly evolving into a powerhouse for professionals, businesses, and brands, with over 1 billion users, engaging in different LinkedIn content trends. Our 2025 LinkedIn Study , where we analyzed more than […]Read more
Last posts by Pinterest
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What’s Trending on Pinterest? Freshest Spring Pinterest Trends in 2025
Pinterest is an ever-changing platform with new features, capabilities, and opportunities for creators and businesses to promote their brand. Learn 5 Pinterest trends that are working in 2024.Read more -
How to Manage Multiple Pinterest Accounts Efficiently
Managing multiple Pinterest accounts can be tricky, but with the right approach and tools like Metricool, it’s totally doable. This guide offers simple steps and tips for setting up, organizing, and tracking your accounts to keep things running smoothly.Read more -
How to Make Money with Pinterest in 2025: 3 Steps to Monetize & Earn
Looking to make money on Pinterest? In this guide, you’ll learn how to set up your business account, design engaging Pins, and use affiliate marketing to earn passive income.Read more
Last posts by Threads
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- Threads
Threads vs. X (Formerly Twitter)
Threads and X are shaping the future of social media—discover how each platform can help your brand connect with the right audience.Read more -
- News
- Threads
Meta Announces Ads on Threads
Meta’s first test of ads in Threads is rolling out. Here's where it’s being tested and the details we know so far.Read more -
- Threads
How Does The Threads Algorithm Work?
While the Threads platform and algorithm continue to expand, here's how the Threads algorithm is working and what we can expect in the future.Read more
Last posts by TikTok
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- TikTok
How to Get More Views on TikTok in 2025 [8 Easy Tips]
If you feel stuck on TikTok, we are here to help. Learn how to get more views on TikTok and watch your account grow.Read more -
- TikTok
How to See TikTok Analytics and Create Custom Reports in 2025
Are you looking for a tool to create TikTok analytics reports? This article outlines two ways to create custom analytics reports on TikTok, natively and with Metricool.Read more -
- Analytics
- TikTok
How to Analyze Your TikTok Account: TikTok Analytics Guide
Learn how to use TikTok analytics to grow your profile and convert users for your business. Access native analytics, or use Metricool to complete your social media management, for free.Read more
Last posts by Twitch
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- Twitch
How You Can Earn Money on Twitch Today
So, you’ve spent many countless hours leveling up your skills, racking up achievements and really have a good thing going. Now you’re ready to take your streaming to the top and join the streamers making $thousands$. Twitch users earn money through donations, subscriptions, sponsorships and programs offered by the platform. Let’s get you on your […]Read more -
- News
- Twitch
Watch NASA’s First Ever Twitch Stream from Space
NASA expands its reach on Twitch, connecting with the young and curious in its first-ever live stream from the International Space Center.Read more -
- Twitch
Stories Arrive to Twitch
The streaming platform, Twitch, has incorporated the Stories feature into its mobile app. Read about it here!Read more
Last posts by Twitter
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- Analytics
X (Twitter) Analytics in 2025
Twitter (X) analytics gives you insights into your Twitter profile, engagement, and growth. Learn how to utilize analytics for Twitter to improve your brand's social media strategy.Read more -
- News
Grok explained: What can X’s New AI Chatbot Do?
If you use X a lot, then you probably know what Grok is – but in this article, we’ll take a closer look at what we’re dealing with here. Grok is the in-house AI chatbot from X (formerly Twitter), developed by Elon Musk’s startup xAI – as an alternative to ChatGPT, Gemini & Co. But […]Read more -
Guide to Managing Direct Message on X
Managing and reviewing to social media messages and comments can become time-consuming, especially when managing multiple profiles. Discover how to save time and energy with these tools and tips, including Metricool’s single inbox.Read more
Last posts by YouTube
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- YouTube
How to Download YouTube Shorts: A Complete Guide for 2025
If you want to keep your Shorts content safe and downloaded to your most used devices, here’s the guide. Download your short videos from YouTube to Android, iOS and PC.Read more -
- YouTube
Maximise Your Earnings: How Much Does YouTube Pay for Video?
Can you monetize your channel to have a good salary? We tell you in this post how much YouTube pays per video, in the meantime keep working on the platform.Read more -
- Analytics
- YouTube
How to Conduct a YouTube Competitor Analysis in 4 Ways
Conducting a competitor analysis on YouTube is crucial for understanding your market and who you are up against. Learn how to find and analyze your YouTube competitors here.Read more
All post
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- Social Media Studies
- TikTok
2024 TikTok Study: Data Analysis and Trend Predictions for 2025
After analyzing over 1 million videos and 70,000 image and carousel posts, Metricool’s 2024 TikTok Study reveals answers to the most important questions about TikTok, providing creators, social media managers, and brands with crucial insights to improving their strategies.Read more -
- Social Media
Social Media Bots: The Good and The Bad
Social Media Bots: The Good and The Bad As automation becomes more advanced, social media bots have become an essential yet controversial part of digital marketing and online interaction. Brands use bots to enhance customer service, schedule content, and gather valuable data, making these tools a key part of social media strategy. However, bots also […]Read more -
- TikTok
How to Use TikTok’s Creator Insights for Content Inspiration
TikTok’s Creator Search Insights is a free resource to analyze trending and suggested topics on the network. Users can also measure their search results, to understand the impact of their content.Read more -
- TikTok
What Are Series on TikTok? TikTok’s Premium Content Subscriptions
Platforms like X, Instagram, and Patreon have launched content subscriptions. TikTok has launched Series, allows creators to charge users for exclusive content on the app. Learn how it works here.Read more -
- TikTok
How to Optimize Your TikTok Profile
How can you optimize your TikTok profile? Find six ways to improve your profile visits, engagement, and recognition. These actionable recommendations can help leverage your SEO rankings, brand awareness, and website traffic.Read more -
- Content Marketing
- Social Media
Social Media Risk Management Guide for Brands and Businesses
With billions of users actively engaging on various social media platforms, the potential for brand exposure is more possible than ever. However, this visibility comes with inherent risks that can jeopardize a brand’s reputation and operational stability. Social media risk management is a vital practice that involves assessing these risks and implementing strategies to mitigate […]Read more -
- Content Marketing
- Social Media
7 Black Friday Social Media Posts Ideas Any Business Can Use In 2024
Discover effective Black Friday social media post ideas to boost engagement, drive sales, and build stronger brand connections. From influencer partnerships and viral TikTok trends to values-driven campaigns, learn strategies to make your Black Friday social media posts stand out and maximize your reach.Read more -
- Content Marketing
- Social Media
How to Manage Multiple Social Media Platforms
How can you successfully manage multiple social media platforms? This guide walks you through 7 steps to managing multiple platforms, for an organized, structured management system.Read more -
- TikTok
Guide to TikTok’s Creative Center for Marketers and Creators
The TikTok Creative Center is the network’s site for education, trends, and tips. Marketers and creators can capitalize on this free site to understand how to improve their organic and paid content.Read more -
- Social Media
How to Set and Track SMART Social Media Goals [+ Free Template]
Social media has transformed from a simple platform for connection into a vital tool for brand growth, customer engagement, and revenue generation. To truly leverage its power, it’s essential to set clear, achievable goals that support your broader business objectives. That’s where the SMART framework—Specific, Measurable, Achievable, Relevant, and Time-bound—becomes invaluable, providing a structured approach […]Read more -
How to Increase LinkedIn Engagement
Boosting engagement on LinkedIn is key to growing your professional reputation, influence, and visibility. As the go-to platform for career networking, LinkedIn offers unique ways to connect with others in your industry. Strong engagement shows that your content resonates, helping to expand your reach, build credibility, and unlock new professional opportunities. In this guide, we’ll […]Read more -
- TikTok
TikTok Academies for Marketers, Agencies, and Creators
What would a TikTok training look like? The answer is TikTok Academy, the network’s educational resource for marketers, agencies, and creators. View the different academy offerings and descriptions here.Read more -
- Dictionary
- Social Media
Build Brand Awareness on Social Media
Building brand awareness on social media requires a consistent presence that reflects your unique identity and values while effectively engaging your target audience. By creating valuable content, optimizing your profiles, and launching targeted awareness campaigns, you can enhance your brand's visibility and foster lasting connections with potential customers.Read more -
- Analytics
- Social Media
How to Perform Social Media SWOT Analysis
A SWOT analysis is a powerful framework used to evaluate the strengths, weaknesses, opportunities, and threats of a business or strategy. This structured framework allows you to break down your social media efforts into Strengths, Weaknesses, Opportunities, and Threats, giving you a clear picture of where you stand and where to focus next. When applied […]Read more -
Guide to Instagram Broadcast Channels for Marketers and Creators
Broadcast channels are a feature that allows creators to create their own broadcast channels, stay connected with their audience, and share personal notes in a quick, easy way.Read more