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Social Media
Highlights
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MasterClassSocial Media
[MASTERCLASS] Inside the Consumer Mind: Psychological Cues That Drive Action
Ever wonder why some brands just feel magnetic on social media? Nike doesn’t just sell running shoes. It sells a mindset, a culture, and the belief that anyone can be an athlete. That’s how powerful psychology is: when brands invite people to buy into an identity rather than a product.Read more -
Social MediaSocial Media Studies
Social Media Study 2026: Trends, Real Data and Formats That Work
What’s trending on social media in 2026? Dive into Metricool's 2026 Social Media Study, that analyzed over 1 million accounts, 39 million posts, across 10 platforms.Read more
Last posts by Bluesky
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Bluesky
Bluesky Content Ideas for Social Media Managers
We know the story, when you imagined yourself as a social media manager, it was only with your favorite platform in mind, right? Now that you’ve started the position, there seems to be a constant stream of new platforms to adapt to, right? We understand, and we’re here to help with content ideas for Bluesky, […]Read more -
Bluesky
Bluesky Monetization Guide: How Creators Can Make Money
Bluesky’s mission to brighten up the social media landscape is in full swing, with many creators now making the switch from other microblogging platforms. Whether this is you, or you’re simply adding this latest channel to your social media repertoire, you may have found yourself wondering how to make money on Bluesky. Can you make […]Read more -
BlueskyMetricool
How to Schedule Bluesky Social Posts with Metricool
Bluesky Social is growing as a platform for genuine conversations, but it doesn’t include built-in scheduling. With Metricool, you can plan posts in advance, publish at the right times, and use analytics to refine your strategy.Read more
Last posts by Facebook
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Facebook
How to Grow on Facebook in 2026
Facebook growth isn’t about posting more it’s about posting with a purpose. Discover practical tips, and tools to help your page thrive in 2026.Read more -
Facebook
Build a Facebook Marketing Strategy 2026
Want to improve your brand's Facebook profile but don't know how? We got you covered! Follow this complete guide to take your Facebook marketing strategy from zero to hero.Read more -
Facebook
How to Monetize Facebook in 2026: A Complete Creator’s Guide
Monetizing Facebook in 2025 offers more options, from in-stream ads to fan subscriptions and branded content. This guide covers how each feature works, requirements, and tips to build a strategy that fits your content or business.Read more
Last posts by Google Business Profile
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Google Business Profile
How to Optimize Your Google My Business Profile
Your Google My Business Profile is an easy way to get discovered by local customers. Learn how to optimize it and turn searches into real results.Read more -
Google Business ProfileMetricool
How to Manage a Google Business Profile from Metricool
Connect your GBP with Metricool to manage your account with ease. Rather than publishing manually, switching between platforms, schedule, analyze, and manage all your social media profiles in one place.Read more -
Google Business Profile
Google Business Profile Tutorial for Beginners
Learn about a complete tutorial on the Google Business Profile. We discuss how to set up your account, the features, and why your business should have a google business profile.Read more
Last posts by Instagram
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Instagram
5 Current Instagram Trends for Social Media Managers in 2026
Competition for attention is higher, reach is harder to achieve, and not all formats perform the same. In this context, understanding what works on Instagram means going beyond intuition and relying on data. The Metricool Social Media Study included an Instagram trends report, where we analyzed the performance of more than 15 million Instagram posts […]Read more -
Instagram
The Ads Alternative: 2026 Guide to Boosting Instagram Posts
Want to create ads on Instagram and Facebook, but don’t want to go through the campaign creation process? Learn how to boost Instagram posts, creating ads in seconds. While you can do this through the Instagram app or with Meta Business Suite, Metricool also offers boosting posts for Facebook and Instagram.Read more -
Instagram
Instagram’s Auto Scroll for Reels: Swipe No More!
Instagram's UX update lets select users auto scroll through Reels with a simple toggle. Let's see what creators need to keep in mind.Read more
Last posts by LinkedIn
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Content MarketingLinkedIn
LinkedIn Content Ideas for: 577,180 Posts Analyzed
Although LinkedIn has been around for a long time now, its recent boom can make it feel like a new platform. Once used almost exclusively for job-hunting purposes, it’s now another avenue for spreading your creative wings with engaging content. Our 2025 LinkedIn study showed increases in clicks (28%) and interactions (24%) when compared to […]Read more -
LinkedIn
Do Hashtags Work on LinkedIn? Yes, Here’s How
Hashtags are surrounded by controversy. Here you will learn everything you need to know about hashtags on LinkedIn.Read more -
LinkedIn
2025 LinkedIn Trends: Content Formats and Trending Topics For Growth
We’ve studied the platform to find 8 current LinkedIn trends that will help you grow this year, as well as trending topics you need to get involved in.Read more
Last posts by Pinterest
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Pinterest
How to Use Pinterest: A Complete Tutorial
Pinterest isn’t just for DIY enthusiasts or fashion inspo. It's a valuable tool for anyone wanting to expand their digital footprint. Learn how to use Pinterest in 2025 with our comprehensive guide.Read more -
Pinterest
Pinterest Affiliate Marketing Guide
Pinterest affiliate marketing allows affiliates to promote their products and share their links via pins and boards. Learn how it works here!Read more -
Pinterest
How to Make Money with Pinterest in 2026: 3 Steps to Monetize & Earn
Looking to make money on Pinterest? In this guide, you’ll learn how to set up your business account, design engaging Pins, and use affiliate marketing to earn passive income.Read more
Last posts by Threads
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Threads
How Does The Threads Algorithm Work?
While the Threads platform and algorithm continue to expand, here's how the Threads algorithm is working and what we can expect in the future.Read more -
Threads
2026 Threads Marketing Guide for Businesses and Creators
Threads is a unique social media platform, that combines the nostalgia of “old Twitter” with Meta’s clean branding. Learn how to market your brand on this network to foster a community and grow brand awareness.Read more -
NewsThreads
How to DM Someone on Threads [Latest Features]
DMs on Threads? From now on: yes! Threads has its own inbox, fully separate from Instagram DMs. Here’s what you need to know.Read more
Last posts by TikTok
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TikTok
Trending Songs on TikTok Right Now: Updated Weekly!
Here's a look at the top 10 trending songs on TikTok and how you might use them for your brand's content.Read more -
TikTok
Trending TikTok Songs of the Week in Australia | February 2, 2026
TikTok sounds move fast, and the right song can make or break your reach. Here are the trending TikTok songs in Australia this week, plus how creators are using them to stand out and how you can act on trends before they fade.Read more -
Social MediaTikTok
Lemon8 After the TikTok U.S. Deal: What to Know
Everything you need to know about Lemon8, the lifestyle app focused on aesthetic and inspirational content, and how it compares to other social media networks.Read more
Last posts by Twitch
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Twitch
How You Can Earn Money on Twitch Today
So, you’ve spent many countless hours leveling up your skills, racking up achievements and really have a good thing going. Now you’re ready to take your streaming to the top and join the streamers making $thousands$. Twitch users earn money through donations, subscriptions, sponsorships and programs offered by the platform. Let’s get you on your […]Read more -
NewsTwitch
Watch NASA’s First Ever Twitch Stream from Space
NASA expands its reach on Twitch, connecting with the young and curious in its first-ever live stream from the International Space Center.Read more -
Twitch
Stories Arrive to Twitch
The streaming platform, Twitch, has incorporated the Stories feature into its mobile app. Read about it here!Read more
Last posts by Twitter
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Twitter
X-Twitter Tutorial 2026
Wondering how to use X in 2026? This guide breaks down the core features, tips for browsing, and how Metricool can simplify account management for brands and businesses.Read more -
Twitter
How to Grow on X in 2026: Tips and Tricks
Despite X’s ample changes in the past few years, this platform has ample opportunities for brands to cultivate a community, gain trusting users, and generate leads. Find 10 strategies to help grow your X account in 2026.Read more -
AnalyticsTwitter
X (Twitter) Analytics in 2026
Twitter (X) analytics gives you insights into your Twitter profile, engagement, and growth. Learn how to utilize analytics for Twitter to improve your brand's social media strategy.Read more
Last posts by YouTube
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Online advertisingYouTube
2026 YouTube Ads Strategy Guide
How can you advertise on YouTube? Learn how to use Google Ads and Metricool to implement your YouTube ads strategy and win conversions through your videos.Read more -
YouTube
YouTube Affiliate Marketing Guide 2026
So you're here to learn more about affiliate marketing on YouTube. Learn how affiliate marketing works on this platform, and how to get started.Read more -
YouTube
How to Download YouTube Shorts: A Complete Guide for 2026
If you want to keep your Shorts content safe and downloaded to your most used devices, here’s the guide. Download your short videos from YouTube to Android, iOS and PC.Read more
All post
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Twitter
How to Create an X (Twitter) Account
Don't have a X (Twitter) account yet? Want to create a second X account or an account dedicate to your brand, business, or organization? Learn how to sign up to X (Twitter), add a second account, and verify your account in a few easy steps.Read more -
Facebook AdsMasterClass
[FREE Masterclass] 2024 Facebook Ads Study Presentation
We conduct frequent studies each year, gathering in-depth data on how social networks evolve year to year. To kick off 2024, we analyzed 9 social media channels, analyzing over 29 million posts. Then last month we looked at 1.5 million LinkedIn posts to see how professionals use the platform to market their brands. So, what’s […]Read more -
Social Media
7 Social Media Management Tips to Optimize Your Work
Social Media managers, we hear you, we see you, and we understand you. Social media managers juggle lots of different tasks and wear a lot of different hats when it comes to their day-to-day workload. We are here to share some tips and tricks to optimize your work.Read more -
Social MediaYouTube
YouTube Shorts Guide
Learn about Youtube Shorts latest trends, how you could use the ideas in the future to grow your channel, and how to monetize your Youtube Shorts.Read more -
Instagram
How to Edit Messages on Instagram
Instagram is mostly known as a media-sharing platform, but it is also a great place to make connections with people. One great way to do this is to utilize the direct messages feature on the app. Inside the Instagram inbox, you will find all kinds of features from audio calls, video calls, stickers, and more. […]Read more -
Twitter
X (Twitter) Benchmarking & Competitor Analysis
Twitter (X) benchmarking is key to a good social media strategy. Learn how to perform a competitor analysis and set benchmarks to improve your brand's engagement.Read more -
Facebook
Create Facebook Polls in Under Five Minutes
Polls on social networks have been incredibly successful this year. You can now create polls with Facebook about any subject or topic related to your sector. Go ahead and start creating your polls on Facebook today. You will surprised about the resultsRead more -
AI MarketingLinkedIn
Guide to Using LinkedIn AI Tools
There are several great AI tools to use on LinkedIn. Here you will find some of the best and how to use them!Read more -
LinkedIn
How to Show You’re Open to Work on LinkedIn
On the social network for professionals, it's useful to let both its community and businesses know about your current employment situation in case they are hiring. Thanks to Open to Work on LinkedIn feature, you will be able to add a badge to your profile to show that you’re looking for a new job. Find out how to turn it on here!Read more -
YouTube
How to Collab on YouTube Shorts
Have you heard of TikTok duets? YouTube has a similar feature for Shorts, called Collab. This feature allows creators to remix other videos with a split-screen format.Read more -
Social Media
How to Use Snapchat for Business Marketing
Many believe that Snapchat is not a platform that businesses can utilize for their marketing needs, but we are here to tell you that you can! Here is how you can utilize Snapchat for your business needs.Read more -
TikTok
How to Report an Account on TikTok
If you want to learn everything you need to know about reporting an account or a video on TikTok, you are in the right place. Keep reading!Read more -
Pinterest
Pinterest Image Size Guide
It is important to know the right size for images on Pinterest. The sizes for pins, boards, thumbnails, infographics is all here for you!Read more -
LinkedIn
How to Create a LinkedIn Company Page
LinkedIn company pages gives your business a voice online and allows you to networks and connect with people in your industry. Learn everything you need to know about LinkedIn Company Pages here.Read more -
Social Media
How to View Your Top-Performing Posts With Metricool
Top-performing posts have the ability to take your accounts to new heights. Learn all about how to view your top posts using Metricool.Read more