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Social Media
Highlights
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- MasterClass
- Social Media
[MASTERCLASS] People Over Posts: Building Trust Through Personal Brands & EGC
Unpack the rise of employee-generated content (EGC), how to build your brand without feeling cringe, and how to use your online presence to open real-world doors—whether you’re growing inside a company or creating your own lane.Read more -
- Social Media
- Social Media Studies
2025 Social Media Study: Trends Report and Previous Study Comparison
What’s trending on social media in 2025? Dive into Metricool's 2025 Social Media Report, that analyzed over 1 million accounts, 21 million posts, across 8 channels.Read more
Last posts by Bluesky
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- Bluesky
Bluesky Monetization Guide: How Creators Can Make Money
Bluesky’s mission to brighten up the social media landscape is in full swing, with many creators now making the switch from other microblogging platforms. Whether this is you, or you’re simply adding this latest channel to your social media repertoire, you may have found yourself wondering how to make money on Bluesky. Can you make […]Read more -
- Bluesky
- Metricool
How to Schedule Bluesky Social Posts with Metricool
Bluesky Social is growing as a platform for genuine conversations, but it doesn’t include built-in scheduling. With Metricool, you can plan posts in advance, publish at the right times, and use analytics to refine your strategy.Read more -
- Bluesky
- Metricool
Bluesky Analytics with Metricool
In this article, we break down what Bluesky analytics are available with Metricool and how to use them. You’ll learn how to track engagement, see account growth, and compare with competitors.Read more
Last posts by Facebook
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Facebook Hashtags: Strategy and Trends
What Are Facebook Hashtags? Although hashtags became popular on Twitter, Facebook introduced them in 2013 to help users discover content and join global conversations. I’ll be honest, I definitely cringed when I first saw someone use hashtags on Facebook, but I was wrong. Over the years, they’ve become a key part of strategic marketing on […]Read more -
- Facebook Ads
- Online advertising
Facebook Ads in 2025: How to Create and Track Campaigns That Get Results
Facebook Ads remain one of the most effective ways to grow your brand and drive sales in 2025. This guide walks you through how to create, track, and improve campaigns so you can reach the right audience and make every ad count.Read more -
Meta Business Suite Tutorial: How to Manage Your Instagram, Facebook, Messenger, and More
Meta Business Suite helps you manage your Facebook and Instagram from a single dashboard. You can schedule posts, reply to messages, track analytics, and run basic ads, while Metricool expands your reach across all social platforms.Read more
Last posts by Google Business Profile
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- Google Business Profile
- Metricool
How to Manage a Google Business Profile from Metricool
Connect your GBP with Metricool to manage your account with ease. Rather than publishing manually, switching between platforms, schedule, analyze, and manage all your social media profiles in one place.Read more -
- Google Business Profile
How to Optimize Your Google Business Profile in 6 Ways
Google Business Profile has become one of the most powerful tools when it comes to local SEO. That's why it is very important to keep your listing optimized. Do you want to know how? Read this article to find out.Read more -
- Google Business Profile
Google Business Profile Tutorial for Beginners
Learn about a complete tutorial on the Google Business Profile. We discuss how to set up your account, the features, and why your business should have a google business profile.Read more
Last posts by Instagram
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Trending Hashtags on Instagram: November 2025
Hashtags are key on an Instagram strategy. They help you reach a wider audience and engage more users. Discover the most popular Instagram hashtags by industry.Read more -
Meta Business Suite Tutorial: How to Manage Your Instagram, Facebook, Messenger, and More
Meta Business Suite helps you manage your Facebook and Instagram from a single dashboard. You can schedule posts, reply to messages, track analytics, and run basic ads, while Metricool expands your reach across all social platforms.Read more -
How Long Can (and Should) Instagram Stories Be?
Instagram Stories have revolutionized how we share fleeting moments. They’re quick, engaging, and perfect for capturing the here and now. But how long can Instagram Stories be? Understanding the Instagram Stories length limit is key to crafting compelling content that keeps your audience hooked. Whether you’re a seasoned social media manager at an agency, a […]Read more
Last posts by LinkedIn
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2025 LinkedIn Trends: Content Formats and Trending Topics For Growth
We’ve studied the platform to find 8 current LinkedIn trends that will help you grow this year, as well as trending topics you need to get involved in.Read more -
How to Post on LinkedIn
LinkedIn is the social media platform for sharing professional insights, thought leadership, and meaningful updates. This guide shows how to post on LinkedIn, tag connections, schedule content with Metricool, and boost engagement to help your network grow.Read more -
- News
LinkedIn is Training AI Models on Even More User Data
LinkedIn is training AI models using user data for generative AI features. Users can opt out by adjusting their data privacy settings and submitting a Data Processing Objection Form. Learn more here.Read more
Last posts by Pinterest
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Too Much AI on Pinterest? Here’s the Fix
Pinterest fights AI overload with Gen AI labels and feed controls. Learn how to spot AI content and take back control of your feed.Read more -
Pinterest Boards: What are They and How to Grow Your Brand Online with Them
Pinterest boards are the backbone of how content is saved, sorted, and shared on the platform. Learn how to use them to stay organized and grow your brand.Read more -
- News
Pinterest Boards Get an AI-Powered Glow-Up
Pinterest Boards got an AI-powered upgrade. From dynamic outfit collages to curated inspiration tabs, here’s what’s changing and how it affects your feed.Read more
Last posts by Threads
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- News
- Threads
How to DM Someone on Threads [Latest Features]
DMs on Threads? From now on: yes! Threads has its own inbox, fully separate from Instagram DMs. Here’s what you need to know.Read more -
- News
- Threads
Ads on Threads: What’s New and Why It Matters for Marketers
Threads is now running ads! Learn what’s new, how it works, and why it matters for marketers using Meta’s ad tools. Ready to test Threads Ads?Read more -
- Threads
Threads vs. X (Formerly Twitter)
Threads and X are shaping the future of social media—discover how each platform can help your brand connect with the right audience.Read more
Last posts by TikTok
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- TikTok
TikTok Rewards Program vs. TikTok Creator Fund
TikTok has replaced the Creator Fund with the TikTok Rewards Program. Learn how the update boosts payouts and rewards quality content.Read more -
- TikTok
Trending Songs on TikTok Right Now: Updated Weekly!
Here's a look at the top 10 trending songs on TikTok and how you might use them for your brand's content.Read more -
- Influencer Marketing
- TikTok
TikTok Affiliate Marketing for Beginners: A Complete Guide for Creators
TikTok affiliate marketing lets creators turn their videos into a source of income by promoting products their audience will love. With authentic content, smart posting, and performance tracking, even small creators can earn commissions and grow engagement.Read more
Last posts by Twitch
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- Twitch
How You Can Earn Money on Twitch Today
So, you’ve spent many countless hours leveling up your skills, racking up achievements and really have a good thing going. Now you’re ready to take your streaming to the top and join the streamers making $thousands$. Twitch users earn money through donations, subscriptions, sponsorships and programs offered by the platform. Let’s get you on your […]Read more -
- News
- Twitch
Watch NASA’s First Ever Twitch Stream from Space
NASA expands its reach on Twitch, connecting with the young and curious in its first-ever live stream from the International Space Center.Read more -
- Twitch
Stories Arrive to Twitch
The streaming platform, Twitch, has incorporated the Stories feature into its mobile app. Read about it here!Read more
Last posts by Twitter
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8 Ways to Leverage Grok AI for More Reach
Grok AI is changing how creators grow on X. Learn how to use it to boost your reach and craft tweets that exceed expectations.Read more -
- Metricool
Find Your Best Time to Post on X (Twitter) with Metricool
It might be that the content you publish on Twitter doesn’t get the engagement you wish. You can prepare a content plan to make your tweets stand out and get as many retweets as possible, but sometimes the result is far from your expectations.Read more -
X Spaces: How to Create, Find & Join Conversations on Twitter
Do you want to create audio content on X? This is available with X Spaces, previously known as Twitter Spaces. Learn how to host and listen into Spaces here!Read more
Last posts by YouTube
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- YouTube
YouTube Channel Management Made Simple: From Setup to Analytics
Managing a YouTube channel takes more than uploading videos. It’s about building a consistent brand, planning your content, and engaging your community. This guide walks you through how to set up, organize, and grow your channel using data and the right tools.Read more -
- News
- YouTube
YouTube Ask Studio: New AI Assistant for Creators
Meet YouTube Ask Studio, the AI chatbot that helps you analyze data, brainstorm ideas, and boost your performance. For now available for U.S. creators.Read more -
- YouTube
User-Friendly YouTube Videos: How to Add Timestamps
YouTube has continued to grow in 2025, with our Social Media Study showing a 7.59% increase in views compared to last year. This trend is expected to continue in 2026, and if you want a slice of the action, small details will make the difference. Timestamps are a great example of a small feature with […]Read more
All post
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- Analytics
What is Instagram Engagement and How to Improve It?
Struggling to grow on Instagram? We’ll show you how to analyze your Instagram engagement rate and tweak your strategy for better results.Read more -
- Social Media
2025 UK Social Media Manager Calendar
When are the most important holidays and celebrations in the UK for 2025? Download the full calendar to utilize for social media content and campaign planning.Read more -
- Content Marketing
- Social Media
2025 Social Media SEO Guide: Strategies for Every Platform
The role of a social media manager is constantly evolving. It’s no longer just about posting pretty pictures and crafting clever captions. In 2025, effective social media marketing demands a deeper understanding of how content is found, and that means embracing social media SEO. All social media platforms are now used as powerful search engines, […]Read more -
- Social Media
What is Conversational Marketing: Benefits and How Brands Can Apply it to Their Marketing Strategy
Conversational marketing blends automation and personalization to deliver quick, relevant answers anytime. In this guide, discover how to create seamless customer journeys across channels and build trust with your audience.Read more -
- News
- Social Media
Neptune App: A New Take on Social Media [No Ads, No Algorithm]
The new Neptune app from the US rethinks social media: no ads, customizable algorithm & fair monetization. Learn more about the new platform here!Read more -
- Dictionary
- Social Media
Social Media Dictionary: Breakdown of ALL Social Media Platforms
While there are over hundreds of social media platforms, there is a succinct list of those leading platforms that brands and businesses use daily. Use this social media dictionary to view the top platforms and how they work.Read more -
- Social Media
15 Social Media Mistakes to Avoid in 2025
Even with a strong strategy, social media mistakes can creep in and hurt your results. This guide breaks down the top mistakes to look out for this year.Read more -
2025 Facebook SEO Guide: Boost Your Brand’s Visibility
Social media and SEO have always been seen as separate branches of the marketing tree, but in 2025, the best social media marketers and creators have realised they go hand in hand. This is certainly true on Facebook, where you need to optimize your content in order for the algorithm to get more eyes on […]Read more -
- News
How to Edit Your Grid on Instagram Like a Pro [NEW]
Instagram’s new feature lets you unleash your creativity and rearrange your grid exactly how you want. All the details are here.Read more -
What’s Trending on Pinterest? Hottest Summer Pinterest Trends in 2025
Pinterest is an ever-changing platform with new features, capabilities, and opportunities for creators and businesses to promote their brand. Find the latest summer Pinterest trends for 2025.Read more -
When is the Best Time to Post on Facebook in 2025?
You’ve created great content, but are you posting it when your audience is most active? Learn how to schedule smarter with the best times to post on Facebook.Read more -
2025 Instagram Caption Ideas: Examples and Guidance For Engagement
Your captions are a crucial part of your instagram success. Find the best Instagram captions to align with your business goals in this guide.Read more -
- Bluesky
Best Time to Post on Bluesky: Finding Your Rhythm for Max Impact
For creators, social media managers, and brands, new platforms present new opportunities to grow your online presence. Bluesky is one of the latest new avenues, aiming to rival Twitter for text-based blogging content. As with any social network, simply posting randomly isn’t enough to move the needle; you need to understand your audience’s rhythm and […]Read more -
How to Use Instagram Stories Templates
Instagram’s Story templates let you share engaging content without starting from scratch. Learn how to find them and build your own.Read more -
- News
Instagram Finally Has a Teleprompter!
While creators reading this will agree it’s taken a while (maybe too long), Instagram has finally answered our prayers and added a teleprompter feature. So, now you’ll be able to read scripts directly from your phone. This is the latest of the many improvements Instagram has made in 2025 to help us create even better […]Read more