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Social Media
Highlights
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- Social Media
- Social Media Studies
2025 Social Media Study: 2024 Trends Report and Previous Study Comparison
What’s trending on social media in 2025? Dive into Metricool's 2025 Social Media Report, that analyzed over 1 million accounts, 21 million posts, across 8 channels.Read more -
- Social Media
The End of Twitter’s Era: ‘X’ Takes Over
Why did Musk implement X now? What changes has the network seen? What will the future of X look like? Read all about Twitter's rebrand here.Read more
Last posts by Bluesky
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- Bluesky
- News
Pinksky: The Instagram Alternative You Need to Try [Now Available]
Social media feels like a whirlwind these days. Questionable moves by Meta (like ending its fact-checking program), and X’s ongoing controversies have driven users to explore new options. Platforms like Bluesky Social have risen as havens for those looking for more authentic social media experiences. Building on this momentum, Pinksky has just launched – a […]Read more -
- Bluesky
- Metricool
Bluesky Analytics with Metricool
In the current social media landscape, simply posting content is no longer enough. With platforms like Bluesky Social gaining traction, you need to understand how your audience interacts with your posts so you can continuously refine your strategy. This is where Metricool comes in. Now, with powerful Bluesky analytics tools, you can monitor engagement, identify […]Read more -
- Bluesky
- News
Update Feb. 7, 2025: Bluesky Social Photo-Sharing App ‘Flashes’ now in Beta
Flashes, the new photo- and video-sharing app built on Bluesky’s decentralized network, is now in beta on iOS TestFlight. Created by Berlin-based developer Sebastian Vogelsang, the app offers a streamlined, Instagram-like experience without the baggage of Meta’s platforms. Flashes filters Bluesky’s timeline to highlight only visual content. Users can post up to four photos or […]Read more
Last posts by Facebook
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- Analytics
Metricool, A Free Facebook Analytics Software Tool
With Metricool you have all the analytics of your page in the same dashboard. Discover metrics, competitor analysis, and custom reports with our Facebook analytics tool.Read more -
How to Turn Off Meta AI: Facebook, Instagram, and Whatsapp
Keep your privacy safe so Meta doesn't use your data to train its AI. Here find multiple ways to protect your data.Read more -
- News
Meta AI: Increasing Backlash Amid Widespread Growth
Meta’s AI assistant, powered by its Llama model, is becoming one of the most popular tools across Instagram, Facebook, WhatsApp, and Messenger. With nearly 600 million active users expected by the end of 2025, Meta AI is gaining traction globally. However, recent updates have sparked growing concerns and backlash from users, with searches for “how […]Read more
Last posts by Google Business Profile
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- Google Business Profile
- Metricool
How to Manage a Google Business Profile from Metricool
Connect your GBP with Metricool to manage your account with ease. Rather than publishing manually, switching between platforms, schedule, analyze, and manage all your social media profiles in one place.Read more -
- Google Business Profile
How to Optimize Your Google Business Profile in 6 Ways
Google Business Profile has become one of the most powerful tools when it comes to local SEO. That's why it is very important to keep your listing optimized. Do you want to know how? Read this article to find out.Read more -
- Google Business Profile
Google Business Profile Tutorial for Beginners
Learn about a complete tutorial on the Google Business Profile. We discuss how to set up your account, the features, and why your business should have a google business profile.Read more
Last posts by Instagram
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How to Preview Your Instagram Feed for Free
Previewing your Instagram feed allows you to see how your feed will appear, before posting. You can find this feature on Metricool, and the network itself is testing this option. Learn how it works here!Read more -
- Analytics
How to Track Your Instagram Followers Effectively
Building an engaged and interactive community on Instagram is key to your success on the platform. Whatever your goals, tracking Instagram followers is essential. It helps you understand audience trends, refine your content, and optimize engagement strategies. I’m not going to beat around the bush, Metricool is the best tool for tracking Instagram profile views, […]Read more -
- Analytics
What is Instagram Engagement and How to Track and Improve It?
Struggling to grow on Instagram? We’ll show you how to analyze your Instagram engagement rate and tweak your strategy for better results.Read more
Last posts by LinkedIn
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The LinkedIn Algorithm 2025
As with other social networks, LinkedIn also has its own algorithm. These algorithms are responsible for managing how your publications appear to users. The algorithm is ever changing so it is important to stay up to date. Here we will explain the LinkedIn algorithm in 2025. So if you want more visibility and reach, you […]Read more -
How to Increase LinkedIn Engagement
Boosting engagement on LinkedIn is key to growing your professional reputation, influence, and visibility. As the go-to platform for career networking, LinkedIn offers unique ways to connect with others in your industry. Strong engagement shows that your content resonates, helping to expand your reach, build credibility, and unlock new professional opportunities. In this guide, we’ll […]Read more -
- News
LinkedIn is Training AI Models on User Data
LinkedIn is currently training AI models from user data, for generative AI features. Users can opt-out of this option by changing their data privacy settings and submitting a data processing objection form. Learn more about it here.Read more
Last posts by Pinterest
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- Social Media
45 Pinterest Statistics in 2025
These 45 Pinterest statistics can help you improve your social media marketing strategy. Drive conversions, target your audience, and improve engagement.Read more -
What’s Trending on Pinterest? Coolest Winter Pinterest Trends in 2025
Pinterest is an ever-changing platform with new features, capabilities, and opportunities for creators and businesses to promote their brand. Learn 5 Pinterest trends that are working in 2024.Read more -
Pinterest Affiliate Marketing Guide 2025
Pinterest affiliate marketing allows affiliates to promote their products and share their links via pins and boards. Learn how it works here!Read more
Last posts by Threads
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- Threads
Threads vs. X (Formerly Twitter)
Threads and X are shaping the future of social media—discover how each platform can help your brand connect with the right audience.Read more -
- News
- Threads
Meta Announces Ads on Threads
Meta’s first test of ads in Threads is rolling out. Here's where it’s being tested and the details we know so far.Read more -
- Threads
How Does The Threads Algorithm Work?
While the Threads platform and algorithm continue to expand, here's how the Threads algorithm is working and what we can expect in the future.Read more
Last posts by TikTok
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- TikTok
Top 10 Most Popular TikTok Songs 2025: Week of February 10th
TikTok videos have become a true revolution in networks and digital marketing. One ingredient that has never been missing has been music, so here we bring you the most popular TikTok songs in 2023 to accompany your videos.Read more -
- TikTok
How to Monetize Your TikTok Account in 2025
How can you generate revenue from your TikTok content? Discover nine ways to profit from your TikTok account, regardless of your account size.Read more -
- Social Media
- TikTok
50 TikTok Statistics in 2025 for Social Media Marketing
TikTok is a rapidly growing social media platform, with nearly 2 billion monthly active users worldwide. Its massive user base is a key piece for brands looking to connect with their target audience, particularly Gen Z and younger millennials. Below we explore 50 interesting TikTok statistics that social media managers should know in 2025. We […]Read more
Last posts by Twitch
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- News
- Twitch
Watch NASA’s First Ever Twitch Stream from Space
NASA expands its reach on Twitch, connecting with the young and curious in its first-ever live stream from the International Space Center.Read more -
- Twitch
Stories Arrive to Twitch
The streaming platform, Twitch, has incorporated the Stories feature into its mobile app. Read about it here!Read more -
- Twitch
How to Analyze Your Twitch Competitors
Analyzing your competition on Twitch is key if you want to keep growing. Find out how to analyze your Twitch competitors with Metricool.Read more
Last posts by Twitter
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- Threads
Threads vs. X (Formerly Twitter)
Threads and X are shaping the future of social media—discover how each platform can help your brand connect with the right audience.Read more -
- Social Media
X (Twitter) Image Sizes
Discover Twitter image sizes for 2025 to help your profile pictures, header images, and ads stand out and engage your audience. By following these guidelines, you can create visually appealing tweets that better resonate with your followers and strengthen your online presence.Read more -
How to Grow on X in 2025: Tips and Tricks
Despite X’s ample changes in the past few years, this platform has ample opportunities for brands to cultivate a community, gain trusting users, and generate leads. Find 10 strategies to help grow your X account in 2025.Read more
Last posts by YouTube
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- YouTube
YouTube Tutorial for Beginners
We all have to start somewhere. Don't walk into YouTube blind, and follow this tutorial for beginners. Create your channel with confidence!Read more -
- YouTube
YouTube Marketing in 2025
Take your first steps on YouTube without hesitation. Follow this guide to carry out your YouTube marketing strategy step by step.Read more -
- YouTube
How To Make Money on YouTube 2025
Want to learn how to monetize your YouTube channel? It's time to get the most out of your videos and start generating profits with your channel.Read more
All post
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- Content Marketing
- Social Media
2025 Canada Calendar for Social Media Managers
Marking the most important days of the year helps social media managers keep peace of mind when content and campaign for the upcoming year. Download the full 2025 Canada calendar for social media managers!Read more -
- Content Marketing
- Social Media
2025 Australia Social Media Manager Calendar
Marking the most important days of the year helps social media managers keep peace of mind when content and campaign for the upcoming year. Download the full 2025 Australia calendar for social media managers!Read more -
- Content Marketing
- Social Media
31 Halloween Ad Campaigns & Post Ideas to Die For
Is your brand looking to launch a Halloween ad campaign but doesn't know where to start? Find 31 creative Halloween ad campaign and content ideas to engage your audience here!Read more -
- Content Marketing
- Social Media
How to Create a Resume for Social Media Managers: Tips & Tricks
In today’s competitive job market, crafting a resume that stands out is crucial, especially for social media managers who operate at the intersection of creativity, strategy, and technology. Hiring trends are evolving, and so has the role of social media management. Social media managers now need to demonstrate a variety of skills that range from […]Read more -
- Social Media
2025 UK Social Media Manager Calendar
When are the most important holidays and celebrations in the UK for 2025? Download the full calendar to utilize for social media content and campaign planning.Read more -
- Social Media
How to Cold DM on Social Media
Cold DMing (Direct Messaging) on social media can be a powerful tool for social media managers to connect with potential clients, influencers, and other important contacts. To succeed, you need to be strategic, respectful, and offer clear value. Below we’ll walk you through the key steps to successfully cold DMing with examples and how to […]Read more -
- Dictionary
- Social Media
What is Engagement Farming on Social Media?
Given the desire for attention on social media, it’s no surprise that some users turn to engagement farming. This practice involves using manipulative tactics to artificially boost likes, comments, and shares. However, engagement farming is often misleading and can undermine trust. This guide will help you recognize and combat engagement farming while highlighting the importance […]Read more -
How to Earn Money Through Instagram Subscriptions
Instagram subscriptions allow creators to set up exclusive content with fans for a monthly fee. This monetization option helps brands deepen online relationships while earning money.Read more -
- Content Marketing
- Social Media
How to Create and Execute a Black Friday Campaign
Black Friday is more than just a shopping day—it’s an opportunity for businesses to boost their sales, attract new customers, and increase brand visibility. Occurring the day after Thanksgiving in the U.S., this event marks the start of the holiday shopping season and has grown into a global phenomenon. With consumers eagerly anticipating massive discounts, […]Read more -
- Social Media
16 Social Media Myths Debunked in 2025
While social media remains a key component of digital marketing strategies, many marketers still cling to outdated myths that can hinder their success. Below, we will explore 16 common misconceptions about social media marketing, debunking each one with current insights and analysis. By clarifying these myths, marketers of all experience levels can refine their strategies […]Read more -
- Social Media
How to Create & Improve Your Personal Brand on Social Media
In today’s social-first world, personal branding on social media is a game-changer. Whether you’re an entrepreneur, freelancer, or influencer, building a powerful digital identity can unlock opportunities and take your career or business to the next level. This guide breaks down how you can create an impactful personal brand that stands out on social platforms. […]Read more -
- Social Media
How to Improve Your Instagram Reach
Have you seen a decline in your Instagram reach this year? You have found the answers you need. We discuss what Instagram reach is, how to find it, what may be causing the decline, and how to fix it!Read more -
- News
- Threads
20 Photo Carousels Arrive on Threads
In August 2024, Instagram announced the extended carousel limits, allowing users to add up to 20 images or videos. Following suit, Threads has just added this same limit. Read how it works here.Read more -
- Threads
How to Grow on Threads: 9 Marketing Tips for Success
How can your brand grow its presence on Threads? Utilizing Thread’s native features as well as Metricool’s capabilities is the perfect recipe for scaling your business’s Threads growth. Find 9 ways to maximize your efforts on Threads.Read more -
- Social Media
How to Choose the Best Social Media Platform for Your Business
Not every brand needs to be active and using every social media platform to be successful. Choosing the right platforms that fit your brand's needs and objectives helps you focus your marketing strategy on what matters.Read more