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Social Media
Highlights
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- MasterClass
- Social Media
[MASTERCLASS] People Over Posts: Building Trust Through Personal Brands & EGC
Unpack the rise of employee-generated content (EGC), how to build your brand without feeling cringe, and how to use your online presence to open real-world doors—whether you’re growing inside a company or creating your own lane.Read more -
- Social Media
- Social Media Studies
2025 Social Media Study: Trends Report and Previous Study Comparison
What’s trending on social media in 2025? Dive into Metricool's 2025 Social Media Report, that analyzed over 1 million accounts, 21 million posts, across 8 channels.Read more
Last posts by Bluesky
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- Bluesky
Bluesky Monetization Guide: How Creators Can Make Money
Bluesky’s mission to brighten up the social media landscape is in full swing, with many creators now making the switch from other microblogging platforms. Whether this is you, or you’re simply adding this latest channel to your social media repertoire, you may have found yourself wondering how to make money on Bluesky. Can you make […]Read more -
- Bluesky
- Metricool
How to Schedule Bluesky Social Posts with Metricool
Bluesky Social is growing as a platform for genuine conversations, but it doesn’t include built-in scheduling. With Metricool, you can plan posts in advance, publish at the right times, and use analytics to refine your strategy.Read more -
- Bluesky
- Metricool
Bluesky Analytics with Metricool
In this article, we break down what Bluesky analytics are available with Metricool and how to use them. You’ll learn how to track engagement, see account growth, and compare with competitors.Read more
Last posts by Facebook
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Facebook Hashtags: Strategy and Trends
What Are Facebook Hashtags? Although hashtags became popular on Twitter, Facebook introduced them in 2013 to help users discover content and join global conversations. I’ll be honest, I definitely cringed when I first saw someone use hashtags on Facebook, but I was wrong. Over the years, they’ve become a key part of strategic marketing on […]Read more -
- Facebook Ads
- Online advertising
Facebook Ads in 2025: How to Create and Track Campaigns That Get Results
Facebook Ads remain one of the most effective ways to grow your brand and drive sales in 2025. This guide walks you through how to create, track, and improve campaigns so you can reach the right audience and make every ad count.Read more -
Meta Business Suite Tutorial: How to Manage Your Instagram, Facebook, Messenger, and More
Meta Business Suite helps you manage your Facebook and Instagram from a single dashboard. You can schedule posts, reply to messages, track analytics, and run basic ads, while Metricool expands your reach across all social platforms.Read more
Last posts by Google Business Profile
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- Google Business Profile
- Metricool
How to Manage a Google Business Profile from Metricool
Connect your GBP with Metricool to manage your account with ease. Rather than publishing manually, switching between platforms, schedule, analyze, and manage all your social media profiles in one place.Read more -
- Google Business Profile
How to Optimize Your Google Business Profile in 6 Ways
Google Business Profile has become one of the most powerful tools when it comes to local SEO. That's why it is very important to keep your listing optimized. Do you want to know how? Read this article to find out.Read more -
- Google Business Profile
Google Business Profile Tutorial for Beginners
Learn about a complete tutorial on the Google Business Profile. We discuss how to set up your account, the features, and why your business should have a google business profile.Read more
Last posts by Instagram
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Trending Hashtags on Instagram: November 2025
Hashtags are key on an Instagram strategy. They help you reach a wider audience and engage more users. Discover the most popular Instagram hashtags by industry.Read more -
Meta Business Suite Tutorial: How to Manage Your Instagram, Facebook, Messenger, and More
Meta Business Suite helps you manage your Facebook and Instagram from a single dashboard. You can schedule posts, reply to messages, track analytics, and run basic ads, while Metricool expands your reach across all social platforms.Read more -
How Long Can (and Should) Instagram Stories Be?
Instagram Stories have revolutionized how we share fleeting moments. They’re quick, engaging, and perfect for capturing the here and now. But how long can Instagram Stories be? Understanding the Instagram Stories length limit is key to crafting compelling content that keeps your audience hooked. Whether you’re a seasoned social media manager at an agency, a […]Read more
Last posts by LinkedIn
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2025 LinkedIn Trends: Content Formats and Trending Topics For Growth
We’ve studied the platform to find 8 current LinkedIn trends that will help you grow this year, as well as trending topics you need to get involved in.Read more -
How to Post on LinkedIn
LinkedIn is the social media platform for sharing professional insights, thought leadership, and meaningful updates. This guide shows how to post on LinkedIn, tag connections, schedule content with Metricool, and boost engagement to help your network grow.Read more -
- News
LinkedIn is Training AI Models on Even More User Data
LinkedIn is training AI models using user data for generative AI features. Users can opt out by adjusting their data privacy settings and submitting a Data Processing Objection Form. Learn more here.Read more
Last posts by Pinterest
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Too Much AI on Pinterest? Here’s the Fix
Pinterest fights AI overload with Gen AI labels and feed controls. Learn how to spot AI content and take back control of your feed.Read more -
Pinterest Boards: What are They and How to Grow Your Brand Online with Them
Pinterest boards are the backbone of how content is saved, sorted, and shared on the platform. Learn how to use them to stay organized and grow your brand.Read more -
- News
Pinterest Boards Get an AI-Powered Glow-Up
Pinterest Boards got an AI-powered upgrade. From dynamic outfit collages to curated inspiration tabs, here’s what’s changing and how it affects your feed.Read more
Last posts by Threads
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- News
- Threads
How to DM Someone on Threads [Latest Features]
DMs on Threads? From now on: yes! Threads has its own inbox, fully separate from Instagram DMs. Here’s what you need to know.Read more -
- News
- Threads
Ads on Threads: What’s New and Why It Matters for Marketers
Threads is now running ads! Learn what’s new, how it works, and why it matters for marketers using Meta’s ad tools. Ready to test Threads Ads?Read more -
- Threads
Threads vs. X (Formerly Twitter)
Threads and X are shaping the future of social media—discover how each platform can help your brand connect with the right audience.Read more
Last posts by TikTok
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- TikTok
TikTok Rewards Program vs. TikTok Creator Fund
TikTok has replaced the Creator Fund with the TikTok Rewards Program. Learn how the update boosts payouts and rewards quality content.Read more -
- TikTok
Trending Songs on TikTok Right Now: Updated Weekly!
Here's a look at the top 10 trending songs on TikTok and how you might use them for your brand's content.Read more -
- Influencer Marketing
- TikTok
TikTok Affiliate Marketing for Beginners: A Complete Guide for Creators
TikTok affiliate marketing lets creators turn their videos into a source of income by promoting products their audience will love. With authentic content, smart posting, and performance tracking, even small creators can earn commissions and grow engagement.Read more
Last posts by Twitch
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- Twitch
How You Can Earn Money on Twitch Today
So, you’ve spent many countless hours leveling up your skills, racking up achievements and really have a good thing going. Now you’re ready to take your streaming to the top and join the streamers making $thousands$. Twitch users earn money through donations, subscriptions, sponsorships and programs offered by the platform. Let’s get you on your […]Read more -
- News
- Twitch
Watch NASA’s First Ever Twitch Stream from Space
NASA expands its reach on Twitch, connecting with the young and curious in its first-ever live stream from the International Space Center.Read more -
- Twitch
Stories Arrive to Twitch
The streaming platform, Twitch, has incorporated the Stories feature into its mobile app. Read about it here!Read more
Last posts by Twitter
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8 Ways to Leverage Grok AI for More Reach
Grok AI is changing how creators grow on X. Learn how to use it to boost your reach and craft tweets that exceed expectations.Read more -
- Metricool
Find Your Best Time to Post on X (Twitter) with Metricool
It might be that the content you publish on Twitter doesn’t get the engagement you wish. You can prepare a content plan to make your tweets stand out and get as many retweets as possible, but sometimes the result is far from your expectations.Read more -
X Spaces: How to Create, Find & Join Conversations on Twitter
Do you want to create audio content on X? This is available with X Spaces, previously known as Twitter Spaces. Learn how to host and listen into Spaces here!Read more
Last posts by YouTube
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- YouTube
YouTube Channel Management Made Simple: From Setup to Analytics
Managing a YouTube channel takes more than uploading videos. It’s about building a consistent brand, planning your content, and engaging your community. This guide walks you through how to set up, organize, and grow your channel using data and the right tools.Read more -
- News
- YouTube
YouTube Ask Studio: New AI Assistant for Creators
Meet YouTube Ask Studio, the AI chatbot that helps you analyze data, brainstorm ideas, and boost your performance. For now available for U.S. creators.Read more -
- YouTube
User-Friendly YouTube Videos: How to Add Timestamps
YouTube has continued to grow in 2025, with our Social Media Study showing a 7.59% increase in views compared to last year. This trend is expected to continue in 2026, and if you want a slice of the action, small details will make the difference. Timestamps are a great example of a small feature with […]Read more
All post
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- Social Media
- TikTok
50 TikTok Statistics in 2025 for Social Media Marketing
TikTok is a rapidly growing social media platform, with nearly 2 billion monthly active users worldwide. Its massive user base is a key piece for brands looking to connect with their target audience, particularly Gen Z and younger millennials. Below we explore 50 interesting TikTok statistics that social media managers should know in 2025. We […]Read more -
- Social Media
45 Pinterest Statistics in 2025
These 45 Pinterest statistics can help you improve your social media marketing strategy. Drive conversions, target your audience, and improve engagement.Read more -
- Analytics
Metricool, A Free Facebook Analytics Software Tool
With Metricool you have all the analytics of your page in the same dashboard. Discover metrics, competitor analysis, and custom reports with our Facebook analytics tool.Read more -
- Social Media
50 Social Media Statistics for Marketers in 2025
The world of social media is an ever-evolving landscape. Keep up to date with the latest numbers and data with these 50 important social media statistics in 2024.Read more -
How the Instagram Algorithm Works in 2025
How does the Instagram algorithm work? Follow this guide to see which signals, aspects, and information the network uses to rank content, and how you can use this data to optimize your own content.Read more -
- News
- Threads
Meta Announces Ads on Threads
Meta’s first test of ads in Threads is rolling out. Here's where it’s being tested and the details we know so far.Read more -
- Metricool
Custom Facebook Analytics Report with Metricool
Collecting your Facebook data can be a hefty task if you don't have the right tools to save time. With Metricool tyou can automate Facebook reports in one minute or less.Read more -
- Analytics
Optimize Your Instagram Strategy with Metricool’s Instagram Hashtag Tracker
With Metricool's Instagram Hashtag Tracker, you can dive deep into the performance of your hashtags to understand what’s working and what isn’t. Learn how to use these insights to refine your strategy and achieve better, data-driven results on Instagram.Read more -
- TikTok
20 Tiktok Alternatives: The Ultimate Guide for 2025
In a Reddit group discussing the best TikTok alternatives, the standout response is often: none. This clearly shows your love for TikTok, even as its future in the U.S. stays uncertain for some time. After briefly going dark following a critical deadline, TikTok made its comeback. If you’re feeling lost in this ongoing TikTok saga, […]Read more -
- News
- TikTok
Update January 22, 2025: CapCut and More Returned After TikTok Ban; Meta Alternative ‘Edits’ Coming Soon
The U.S. government’s decision to ban CapCut, the popular video editing app owned by Chinese tech giant ByteDance, marks another chapter in its efforts to curb the influence of Chinese technology companies. This move, spurred by concerns over national security and data privacy, comes alongside the broader TikTok controversy. After several days of being unavailable, […]Read more -
- Facebook Ads
How to Run Automated Facebook and Instagram Ads
Create optimized campaigns across Facebook and Instagram simultaneously with Meta ads or Metricool.Read more -
- Facebook Ads
How to See and Analyze Your Competitors’ Facebook Ads
Monitoring your competitors’ Facebook ads goes beyond just copying their strategies—it’s about understanding what works and why. By analyzing their campaigns, you can spot trends, figure out what connects with the audience, and use these insights to refine your own approach. In this article, we’ll show you how to use the Meta Ad Library to […]Read more -
- Content Marketing
- Social Media
Most Engaging Types of Social Media Content for 2025
Social media management is no easy task today. It’s more than just posting—it’s about connecting with your audience. With so many different forms to choose from, we know creating engaging content can be tricky, especially for brands trying to stand out. This won’t get any easier, with new content forms and platforms emerging… But, the […]Read more -
- News
“How to Delete Facebook and Instagram” Peaks on Google
It hasn’t been a great week for Meta – at least not in terms of Google searches. Google Trends is booming with searches for how to delete Facebook and Instagram accounts permanently, and it’s no coincidence. After Mark Zuckerberg’s announcement that Meta will be ditching external fact-checkers, many users are seeking alternatives or simply hitting […]Read more -
- Analytics
- Social Media
X (Twitter) Engagement in 2025
In 2025, engagement on X (formerly Twitter) remains a key piece of social media strategy for brands and individuals. Despite recent changes to the app, it’s still essential to understand how engagement is defined, measured, and optimized. Engagement includes user interactions such as likes, retweets, comments, shares, and clicks on links or hashtags. These interactions […]Read more