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Social Media
Highlights
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MasterClassSocial Media
[MASTERCLASS] Inside the Consumer Mind: Psychological Cues That Drive Action
Ever wonder why some brands just feel magnetic on social media? Nike doesn’t just sell running shoes. It sells a mindset, a culture, and the belief that anyone can be an athlete. That’s how powerful psychology is: when brands invite people to buy into an identity rather than a product.Read more -
Social MediaSocial Media Studies
Social Media Study 2026: Trends, Real Data and Formats That Work
What’s trending on social media in 2026? Dive into Metricool's 2026 Social Media Study, that analyzed over 1 million accounts, 39 million posts, across 10 platforms.Read more
Last posts by Bluesky
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Bluesky
Bluesky Content Ideas for Social Media Managers
We know the story, when you imagined yourself as a social media manager, it was only with your favorite platform in mind, right? Now that you’ve started the position, there seems to be a constant stream of new platforms to adapt to, right? We understand, and we’re here to help with content ideas for Bluesky, […]Read more -
Bluesky
Bluesky Monetization Guide: How Creators Can Make Money
Bluesky’s mission to brighten up the social media landscape is in full swing, with many creators now making the switch from other microblogging platforms. Whether this is you, or you’re simply adding this latest channel to your social media repertoire, you may have found yourself wondering how to make money on Bluesky. Can you make […]Read more -
BlueskyMetricool
How to Schedule Bluesky Social Posts with Metricool
Bluesky Social is growing as a platform for genuine conversations, but it doesn’t include built-in scheduling. With Metricool, you can plan posts in advance, publish at the right times, and use analytics to refine your strategy.Read more
Last posts by Facebook
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Facebook
How to Grow on Facebook in 2026
Facebook growth isn’t about posting more it’s about posting with a purpose. Discover practical tips, and tools to help your page thrive in 2026.Read more -
Facebook
Build a Facebook Marketing Strategy 2026
Want to improve your brand's Facebook profile but don't know how? We got you covered! Follow this complete guide to take your Facebook marketing strategy from zero to hero.Read more -
Facebook
How to Monetize Facebook in 2026: A Complete Creator’s Guide
Monetizing Facebook in 2025 offers more options, from in-stream ads to fan subscriptions and branded content. This guide covers how each feature works, requirements, and tips to build a strategy that fits your content or business.Read more
Last posts by Google Business Profile
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Google Business Profile
How to Optimize Your Google My Business Profile
Your Google My Business Profile is an easy way to get discovered by local customers. Learn how to optimize it and turn searches into real results.Read more -
Google Business ProfileMetricool
How to Manage a Google Business Profile from Metricool
Connect your GBP with Metricool to manage your account with ease. Rather than publishing manually, switching between platforms, schedule, analyze, and manage all your social media profiles in one place.Read more -
Google Business Profile
Google Business Profile Tutorial for Beginners
Learn about a complete tutorial on the Google Business Profile. We discuss how to set up your account, the features, and why your business should have a google business profile.Read more
Last posts by Instagram
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Instagram
5 Current Instagram Trends for Social Media Managers in 2026
Competition for attention is higher, reach is harder to achieve, and not all formats perform the same. In this context, understanding what works on Instagram means going beyond intuition and relying on data. The Metricool Social Media Study included an Instagram trends report, where we analyzed the performance of more than 15 million Instagram posts […]Read more -
Instagram
The Ads Alternative: 2026 Guide to Boosting Instagram Posts
Want to create ads on Instagram and Facebook, but don’t want to go through the campaign creation process? Learn how to boost Instagram posts, creating ads in seconds. While you can do this through the Instagram app or with Meta Business Suite, Metricool also offers boosting posts for Facebook and Instagram.Read more -
Instagram
Instagram’s Auto Scroll for Reels: Swipe No More!
Instagram's UX update lets select users auto scroll through Reels with a simple toggle. Let's see what creators need to keep in mind.Read more
Last posts by LinkedIn
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Content MarketingLinkedIn
LinkedIn Content Ideas for: 577,180 Posts Analyzed
Although LinkedIn has been around for a long time now, its recent boom can make it feel like a new platform. Once used almost exclusively for job-hunting purposes, it’s now another avenue for spreading your creative wings with engaging content. Our 2025 LinkedIn study showed increases in clicks (28%) and interactions (24%) when compared to […]Read more -
LinkedIn
Do Hashtags Work on LinkedIn? Yes, Here’s How
Hashtags are surrounded by controversy. Here you will learn everything you need to know about hashtags on LinkedIn.Read more -
LinkedIn
2025 LinkedIn Trends: Content Formats and Trending Topics For Growth
We’ve studied the platform to find 8 current LinkedIn trends that will help you grow this year, as well as trending topics you need to get involved in.Read more
Last posts by Pinterest
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Pinterest
How to Use Pinterest: A Complete Tutorial
Pinterest isn’t just for DIY enthusiasts or fashion inspo. It's a valuable tool for anyone wanting to expand their digital footprint. Learn how to use Pinterest in 2025 with our comprehensive guide.Read more -
Pinterest
Pinterest Affiliate Marketing Guide
Pinterest affiliate marketing allows affiliates to promote their products and share their links via pins and boards. Learn how it works here!Read more -
Pinterest
How to Make Money with Pinterest in 2026: 3 Steps to Monetize & Earn
Looking to make money on Pinterest? In this guide, you’ll learn how to set up your business account, design engaging Pins, and use affiliate marketing to earn passive income.Read more
Last posts by Threads
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Threads
How Does The Threads Algorithm Work?
While the Threads platform and algorithm continue to expand, here's how the Threads algorithm is working and what we can expect in the future.Read more -
Threads
2026 Threads Marketing Guide for Businesses and Creators
Threads is a unique social media platform, that combines the nostalgia of “old Twitter” with Meta’s clean branding. Learn how to market your brand on this network to foster a community and grow brand awareness.Read more -
NewsThreads
How to DM Someone on Threads [Latest Features]
DMs on Threads? From now on: yes! Threads has its own inbox, fully separate from Instagram DMs. Here’s what you need to know.Read more
Last posts by TikTok
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TikTok
Trending Songs on TikTok Right Now: Updated Weekly!
Here's a look at the top 10 trending songs on TikTok and how you might use them for your brand's content.Read more -
TikTok
Trending TikTok Songs of the Week in Australia | February 2, 2026
TikTok sounds move fast, and the right song can make or break your reach. Here are the trending TikTok songs in Australia this week, plus how creators are using them to stand out and how you can act on trends before they fade.Read more -
Social MediaTikTok
Lemon8 After the TikTok U.S. Deal: What to Know
Everything you need to know about Lemon8, the lifestyle app focused on aesthetic and inspirational content, and how it compares to other social media networks.Read more
Last posts by Twitch
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Twitch
How You Can Earn Money on Twitch Today
So, you’ve spent many countless hours leveling up your skills, racking up achievements and really have a good thing going. Now you’re ready to take your streaming to the top and join the streamers making $thousands$. Twitch users earn money through donations, subscriptions, sponsorships and programs offered by the platform. Let’s get you on your […]Read more -
NewsTwitch
Watch NASA’s First Ever Twitch Stream from Space
NASA expands its reach on Twitch, connecting with the young and curious in its first-ever live stream from the International Space Center.Read more -
Twitch
Stories Arrive to Twitch
The streaming platform, Twitch, has incorporated the Stories feature into its mobile app. Read about it here!Read more
Last posts by Twitter
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Twitter
X-Twitter Tutorial 2026
Wondering how to use X in 2026? This guide breaks down the core features, tips for browsing, and how Metricool can simplify account management for brands and businesses.Read more -
Twitter
How to Grow on X in 2026: Tips and Tricks
Despite X’s ample changes in the past few years, this platform has ample opportunities for brands to cultivate a community, gain trusting users, and generate leads. Find 10 strategies to help grow your X account in 2026.Read more -
AnalyticsTwitter
X (Twitter) Analytics in 2026
Twitter (X) analytics gives you insights into your Twitter profile, engagement, and growth. Learn how to utilize analytics for Twitter to improve your brand's social media strategy.Read more
Last posts by YouTube
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Online advertisingYouTube
2026 YouTube Ads Strategy Guide
How can you advertise on YouTube? Learn how to use Google Ads and Metricool to implement your YouTube ads strategy and win conversions through your videos.Read more -
YouTube
YouTube Affiliate Marketing Guide 2026
So you're here to learn more about affiliate marketing on YouTube. Learn how affiliate marketing works on this platform, and how to get started.Read more -
YouTube
How to Download YouTube Shorts: A Complete Guide for 2026
If you want to keep your Shorts content safe and downloaded to your most used devices, here’s the guide. Download your short videos from YouTube to Android, iOS and PC.Read more
All post
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InstagramNews
Instagram’s Longer Reel Uploads
Instagram has launched another feature for Reels. They have decided to allow users to upload a Reel up to 90 seconds long. With TikTok and Instagram Reels being very similar, I think we all saw this update coming since TikTok allows for this option as well. So it makes sense that Instagram is following suit. […]Read more -
YouTube
How to Optimize Your YouTube Videos for Mobile
Adapting your YouTube marketing strategy to a mobile-first world can boost engagement, drive conversions, and help your brand reach a wider audience. These 10 mobile optimization tips can help your strategy evolve.Read more -
InstagramNews
Close Friends Feed Posts on Instagram
Instagram rolled out “close friends” feed posts. This feature will allow you to post content to a specific list of followers. A post on X made by Lia Haberman showed what the Instagram option looks like in the app. The screenshot of the new feature was taken by Jordan Shalhoub. What is the Close Friends […]Read more -
YouTube
How to Optimize your YouTube Channel
In digital marketing, knowing how to leverage YouTube is key to a successful social media strategy. Learn how to optimize your YouTube channel with this 15 tips and tricks.Read more -
InstagramNews
Instagram’s Comment Reply Option
Engagement is a vital part of Instagram and the launch of their comment reply option is in hopes of helping boost engagement on the app. Instagram now has a feature where you will be able to share any comment of your choosing to your story from any reel or post that is from a public […]Read more -
Facebook AdsSocial Media Studies
2024 Facebook Ads Study: Analysis and Trends for Meta Ad Campaigns
After analyzing over 200,000 Facebook ad campaigns, we have the data to the answers of the largest questions about the platform. Which campaigns are most used? What's the average CPC? CPM? Learn here!Read more -
NewsYouTube
YouTube Option to Link Shorts Clips to Longer Video Uploads
YouTube is launching a new option to link your your longer videos to your YouTube Shorts to gain more viewers because of the popularity of YouTube Shorts.Read more -
Facebook Ads
Facebook Ads Analytics: All Your Metrics in One Report
We make analytics easier with the Metricool Facebook Ads functionality. Now, your social network reports much more complete.Read more -
Social Media
Snapchat ‘After Dark’ Feature Explained
Snapchat has officially launched its ‘After Dark’ feature. This new feature has a core similarity to the newer app known as Be Real, in regards to exclusivity. On Be Real you are only able to see your friend’s posts if you post yours as well. The urge to see the content makes it much more […]Read more -
NewsTikTok
Download TikTok Videos Without a Watermark
Do you want to download and have the videos you upload to TikTok on your devices? Oh, but the watermark spoils the videos to share it on other platforms? Don't worry. Here we have prepared a small guide on how to download your TikTok videos without the watermark.Read more -
NewsThreads
Threads Features
Threads has come out with new updates to keep up with X. The Instagram app announced a handful of new features. Let’s take a deeper look into these features on Threads, shall we? Adding Alt Text The first new feature on Threads is the option to add custom alt text to images or videos. Having […]Read more -
Facebook AdsMetricool
How to Create Facebook Ads Reports with Metricool
How can you create Facebook Ads reports? With Metricool you can customize, download, and automate reports in one click to send off to your client monthly.Read more -
TikTok
How to Use TikTok for Business
Did you know that there are companies that are succeeding with their TikTok strategy? If you want to implement this social network for your brand, here we tell you how.Read more -
Pinterest
What is an Idea Pin on Pinterest?
Idea Pins are a content type on Pinterest designed to boost audience engagement and increase your brand's awareness. Learn how to utilize Idea Pins in your content strategy and how Metricool can help you make the most of them.Read more -
TikTok
How to Dropship on TikTok Shop Step by Step
Dropshipping has become a massive business model allowing e-commerce owners to outsource their shipping and focus on selling. Learn how to dropship on TikTok here!Read more