What is YouTube Live?

Do you want to start YouTube Live streaming? Find out how to begin streaming on the video platform, what you need, and some tips about the content you should bring to your streams.

How to Change your Instagram Profile Picture

It is common to change your Instagram profile image to give your account a new look. You can do it for a new event or decide to renew your image every year. It’s up to you. This article will tell you how you can change your profile picture and the correct sizes you need.

Twitch Username Change Step-by-Step

Your Twitch username is important for your channel: it helps people find you, it sets you apart from other streamers, and it represents the content you create. You might have chosen your username when you created your Twitch account and now want a different one. How to change Twitch username? Keep reading!

How to add a TikTok profile picture

Adding a picture or video to TikTok is essential to complete your account profile. Here you will learn how to add one, change it and what size or dimensions you should use.

How the Instagram Reels algorithm works

Do you want to succeed on Instagram with short Reels videos? Here we will tell you how the Instagram algorithm works to improve the position of your reels on Instagram.

How to create a marketing strategy

5 guidelines for creating a marketing strategy Creating an effective marketing strategy involves having a defined roadmap that guides you towards your goals. There are different ways to develop a content marketing strategy and branding plan. What is essential is to...

How TikTok Live Works, Steps and Requirements

There are a few ways to create content on TikTok. Going live is complementary for your TikTok strategy: streaming will help you generate interactions, raise your number of followers, and reach new audiences. Find out how to do your first TikTok Live with this post.

Instagram Close Friends

You can count your best friends on one hand, but with Instagram Close Friends you can add as many as you want. What is the Instagram Close Friends feature?  Close Friends is a feature that allows you to create a private list of users that can see your Instagram...

How to know the TikTok followers count in real time

If you often use TikTok, you may have noticed that it’s not possible to know the exact number of followers from a profile with many followers. With a TikTok Follower Count tool, you can discover the number of followers of an account and compare it with other TikTok users.

Metricool Blog

Your blog about social media, advertising and analytics

What do you want to learn today?

In this blog you will find updated guides about social media and all the information about how to create successful ad campaigns. Keep yourself up to date with the latest studies about the industry, data analysis, social networks and online advertising.


Marketing Guides


Online Advertising Guides


Our must have sections


Social Media Studies

Blog Categories

Social Networks


Content Marketing

Google My Business & Local SEO

Email Marketing




Use Metricool for free from any device

Improve your daily work with Metricool