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Social Media
Highlights
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- Social Media
- Social Media Studies
2025 Social Media Study: 2024 Trends Report and Previous Study Comparison
What’s trending on social media in 2025? Dive into Metricool's 2025 Social Media Report, that analyzed over 1 million accounts, 21 million posts, across 8 channels.Read more -
- Social Media
The End of Twitter’s Era: ‘X’ Takes Over
Why did Musk implement X now? What changes has the network seen? What will the future of X look like? Read all about Twitter's rebrand here.Read more
Last posts by Bluesky
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- Bluesky
- News
Pinksky: The Instagram Alternative You Need to Try [Now Available]
Social media feels like a whirlwind these days. Questionable moves by Meta (like ending its fact-checking program), and X’s ongoing controversies have driven users to explore new options. Platforms like Bluesky Social have risen as havens for those looking for more authentic social media experiences. Building on this momentum, Pinksky has just launched – a […]Read more -
- Bluesky
- Metricool
Bluesky Analytics with Metricool
In the current social media landscape, simply posting content is no longer enough. With platforms like Bluesky Social gaining traction, you need to understand how your audience interacts with your posts so you can continuously refine your strategy. This is where Metricool comes in. Now, with powerful Bluesky analytics tools, you can monitor engagement, identify […]Read more -
- Bluesky
- News
Update Feb. 7, 2025: Bluesky Social Photo-Sharing App ‘Flashes’ now in Beta
Flashes, the new photo- and video-sharing app built on Bluesky’s decentralized network, is now in beta on iOS TestFlight. Created by Berlin-based developer Sebastian Vogelsang, the app offers a streamlined, Instagram-like experience without the baggage of Meta’s platforms. Flashes filters Bluesky’s timeline to highlight only visual content. Users can post up to four photos or […]Read more
Last posts by Facebook
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- Analytics
Metricool, A Free Facebook Analytics Software Tool
With Metricool you have all the analytics of your page in the same dashboard. Discover metrics, competitor analysis, and custom reports with our Facebook analytics tool.Read more -
How to Turn Off Meta AI: Facebook, Instagram, and Whatsapp
Keep your privacy safe so Meta doesn't use your data to train its AI. Here find multiple ways to protect your data.Read more -
- News
Meta AI: Increasing Backlash Amid Widespread Growth
Meta’s AI assistant, powered by its Llama model, is becoming one of the most popular tools across Instagram, Facebook, WhatsApp, and Messenger. With nearly 600 million active users expected by the end of 2025, Meta AI is gaining traction globally. However, recent updates have sparked growing concerns and backlash from users, with searches for “how […]Read more
Last posts by Google Business Profile
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- Google Business Profile
- Metricool
How to Manage a Google Business Profile from Metricool
Connect your GBP with Metricool to manage your account with ease. Rather than publishing manually, switching between platforms, schedule, analyze, and manage all your social media profiles in one place.Read more -
- Google Business Profile
How to Optimize Your Google Business Profile in 6 Ways
Google Business Profile has become one of the most powerful tools when it comes to local SEO. That's why it is very important to keep your listing optimized. Do you want to know how? Read this article to find out.Read more -
- Google Business Profile
Google Business Profile Tutorial for Beginners
Learn about a complete tutorial on the Google Business Profile. We discuss how to set up your account, the features, and why your business should have a google business profile.Read more
Last posts by Instagram
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How to Preview Your Instagram Feed for Free
Previewing your Instagram feed allows you to see how your feed will appear, before posting. You can find this feature on Metricool, and the network itself is testing this option. Learn how it works here!Read more -
- Analytics
How to Track Your Instagram Followers Effectively
Building an engaged and interactive community on Instagram is key to your success on the platform. Whatever your goals, tracking Instagram followers is essential. It helps you understand audience trends, refine your content, and optimize engagement strategies. I’m not going to beat around the bush, Metricool is the best tool for tracking Instagram profile views, […]Read more -
- Analytics
What is Instagram Engagement and How to Track and Improve It?
Struggling to grow on Instagram? We’ll show you how to analyze your Instagram engagement rate and tweak your strategy for better results.Read more
Last posts by LinkedIn
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The LinkedIn Algorithm 2025
As with other social networks, LinkedIn also has its own algorithm. These algorithms are responsible for managing how your publications appear to users. The algorithm is ever changing so it is important to stay up to date. Here we will explain the LinkedIn algorithm in 2025. So if you want more visibility and reach, you […]Read more -
How to Increase LinkedIn Engagement
Boosting engagement on LinkedIn is key to growing your professional reputation, influence, and visibility. As the go-to platform for career networking, LinkedIn offers unique ways to connect with others in your industry. Strong engagement shows that your content resonates, helping to expand your reach, build credibility, and unlock new professional opportunities. In this guide, we’ll […]Read more -
- News
LinkedIn is Training AI Models on User Data
LinkedIn is currently training AI models from user data, for generative AI features. Users can opt-out of this option by changing their data privacy settings and submitting a data processing objection form. Learn more about it here.Read more
Last posts by Pinterest
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- Social Media
45 Pinterest Statistics in 2025
These 45 Pinterest statistics can help you improve your social media marketing strategy. Drive conversions, target your audience, and improve engagement.Read more -
What’s Trending on Pinterest? Coolest Winter Pinterest Trends in 2025
Pinterest is an ever-changing platform with new features, capabilities, and opportunities for creators and businesses to promote their brand. Learn 5 Pinterest trends that are working in 2024.Read more -
Pinterest Affiliate Marketing Guide 2025
Pinterest affiliate marketing allows affiliates to promote their products and share their links via pins and boards. Learn how it works here!Read more
Last posts by Threads
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- Threads
Threads vs. X (Formerly Twitter)
Threads and X are shaping the future of social media—discover how each platform can help your brand connect with the right audience.Read more -
- News
- Threads
Meta Announces Ads on Threads
Meta’s first test of ads in Threads is rolling out. Here's where it’s being tested and the details we know so far.Read more -
- Threads
How Does The Threads Algorithm Work?
While the Threads platform and algorithm continue to expand, here's how the Threads algorithm is working and what we can expect in the future.Read more
Last posts by TikTok
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- TikTok
Top 10 Most Popular TikTok Songs 2025: Week of February 10th
TikTok videos have become a true revolution in networks and digital marketing. One ingredient that has never been missing has been music, so here we bring you the most popular TikTok songs in 2023 to accompany your videos.Read more -
- TikTok
How to Monetize Your TikTok Account in 2025
How can you generate revenue from your TikTok content? Discover nine ways to profit from your TikTok account, regardless of your account size.Read more -
- Social Media
- TikTok
50 TikTok Statistics in 2025 for Social Media Marketing
TikTok is a rapidly growing social media platform, with nearly 2 billion monthly active users worldwide. Its massive user base is a key piece for brands looking to connect with their target audience, particularly Gen Z and younger millennials. Below we explore 50 interesting TikTok statistics that social media managers should know in 2025. We […]Read more
Last posts by Twitch
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- News
- Twitch
Watch NASA’s First Ever Twitch Stream from Space
NASA expands its reach on Twitch, connecting with the young and curious in its first-ever live stream from the International Space Center.Read more -
- Twitch
Stories Arrive to Twitch
The streaming platform, Twitch, has incorporated the Stories feature into its mobile app. Read about it here!Read more -
- Twitch
How to Analyze Your Twitch Competitors
Analyzing your competition on Twitch is key if you want to keep growing. Find out how to analyze your Twitch competitors with Metricool.Read more
Last posts by Twitter
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- Threads
Threads vs. X (Formerly Twitter)
Threads and X are shaping the future of social media—discover how each platform can help your brand connect with the right audience.Read more -
- Social Media
X (Twitter) Image Sizes
Discover Twitter image sizes for 2025 to help your profile pictures, header images, and ads stand out and engage your audience. By following these guidelines, you can create visually appealing tweets that better resonate with your followers and strengthen your online presence.Read more -
How to Grow on X in 2025: Tips and Tricks
Despite X’s ample changes in the past few years, this platform has ample opportunities for brands to cultivate a community, gain trusting users, and generate leads. Find 10 strategies to help grow your X account in 2025.Read more
Last posts by YouTube
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- YouTube
YouTube Tutorial for Beginners
We all have to start somewhere. Don't walk into YouTube blind, and follow this tutorial for beginners. Create your channel with confidence!Read more -
- YouTube
YouTube Marketing in 2025
Take your first steps on YouTube without hesitation. Follow this guide to carry out your YouTube marketing strategy step by step.Read more -
- YouTube
How To Make Money on YouTube 2025
Want to learn how to monetize your YouTube channel? It's time to get the most out of your videos and start generating profits with your channel.Read more
All post
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- Facebook Ads
- Online advertising
Facebook Ads Guide for Beginners
Follow this detailed guide to help your Facebook ad creation process, so you can reach all your business goals.Read more -
- News
- TikTok
Update January 22, 2025: CapCut and More Returned After TikTok Ban; Meta Alternative ‘Edits’ Coming Soon
The U.S. government’s decision to ban CapCut, the popular video editing app owned by Chinese tech giant ByteDance, marks another chapter in its efforts to curb the influence of Chinese technology companies. This move, spurred by concerns over national security and data privacy, comes alongside the broader TikTok controversy. After several days of being unavailable, […]Read more -
- Facebook Ads
How to Run Automated Facebook and Instagram Ads
Create optimized campaigns across Facebook and Instagram simultaneously with Meta ads or Metricool.Read more -
- Facebook Ads
How to See and Analyze Your Competitors’ Facebook Ads
Monitoring your competitors’ Facebook ads goes beyond just copying their strategies—it’s about understanding what works and why. By analyzing their campaigns, you can spot trends, figure out what connects with the audience, and use these insights to refine your own approach. In this article, we’ll show you how to use the Meta Ad Library to […]Read more -
- News
- TikTok
TikTok Ban Update – January 20th, 2025
Odds are that you have heard the words TikTok ban within the last few months. This is because a bill including the deadline of TikTok’s parent company known as Bytedance to pass on their power to a United States company within 9 months or experience a ban in the U.S.Read more -
- Content Marketing
- Social Media
Most Engaging Types of Social Media Content for 2025
Social media management is no easy task today. It’s more than just posting—it’s about connecting with your audience. With so many different forms to choose from, we know creating engaging content can be tricky, especially for brands trying to stand out. This won’t get any easier, with new content forms and platforms emerging… But, the […]Read more -
Facebook Hashtags: A Complete Guide to Boost Engagement
What Are Facebook Hashtags? Although hashtags became popular on Twitter, Facebook introduced them in 2013 to help users discover content and join global conversations. I’ll be honest, I definitely cringed when I first saw someone use hashtags on Facebook, but I was wrong. Over the years, they’ve become a key part of strategic marketing on […]Read more -
- News
“How to Delete Facebook and Instagram” Peaks on Google
It hasn’t been a great week for Meta – at least not in terms of Google searches. Google Trends is booming with searches for how to delete Facebook and Instagram accounts permanently, and it’s no coincidence. After Mark Zuckerberg’s announcement that Meta will be ditching external fact-checkers, many users are seeking alternatives or simply hitting […]Read more -
- Analytics
- Social Media
X (Twitter) Engagement in 2025
In 2025, engagement on X (formerly Twitter) remains a key piece of social media strategy for brands and individuals. Despite recent changes to the app, it’s still essential to understand how engagement is defined, measured, and optimized. Engagement includes user interactions such as likes, retweets, comments, shares, and clicks on links or hashtags. These interactions […]Read more -
- Social Media
6 Hootsuite Alternatives in 2025 (FREE Platform Offers)
If you're looking to find an alternative social media platform to Hootsuite, here are 5 platforms, offering free or affordable plans, to centralize your tasks in one place.Read more -
- Bluesky
How Bluesky Feeds Put You in Control of What You See
The number of users on Bluesky Social has skyrocketed, especially after the controversy surrounding Elon Musk’s acquisition of X (formerly Twitter). Its chaotic aftermath has quickly made Bluesky Social a viable alternative – not just for those disillusioned by X, but for anyone looking for more control over their social media experience. What truly sets […]Read more -
- Social Media
How to Use RedNote: Guide, Tips, and Tricks
With uncertainty surrounding TikTok in the United States, people are exploring new platforms to fill the void, while brands and creators are looking for the next app to make their mark and grow their online audience. One such growing platform is RedNote, also known by its Chinese name Xiaohongshu (小红书), which translates to ‘Little Red […]Read more -
- Online advertising
- TikTok
The Essential 2025 TikTok Advertising Guide for Businesses and Creators
TikTok offers a variety of advertising formats, placements, and objectives for brands to maximize their exposure and engagement on the network. This essential guide walks you through every part of TikTok ads to build a successful advertising strategy.Read more -
- YouTube
YouTube Tutorial for Beginners
We all have to start somewhere. Don't walk into YouTube blind, and follow this tutorial for beginners. Create your channel with confidence!Read more -
- YouTube
YouTube Marketing in 2025
Take your first steps on YouTube without hesitation. Follow this guide to carry out your YouTube marketing strategy step by step.Read more